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IThe Marketing faculties have designed the Advanced Marketing Analytics (AMA) Sequence to allow Marketing Majors to concentrate their coursework in preparation for marketing roles that may require more analytical rigor which has become prevalent. The use of... Read more analytics is expected to grow rapidly. Students complete three required courses in Business Analytics or Business Intelligence and Introduction to Marketing Analytics and Advanced Marketing Analytics. Students also complete three electives in areas such as Brand Management & Analytics, Sales Forecasting, among others. Why Study Marketing - Advanced Marketing Analytics? Companies will need employees who understand data that is available to them. A study from McKinsey & Co. found that by 2018, the United States will face a shortage of 1.5 million managers who can use data to shape business decisions (WSJ 2011). This sequence will provide skill development, introduction and use of contemporary analytical tools, and context that will be useful for future workers to manage effectively. Related Skills Strong communication skills Critical thinking Strong research skills Excellent writing skills Ability to administer staff Good problem solver Flexible and adaptive to new ideasRead less
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Undergraduate
IThe Marketing faculties have designed the Advanced Marketing Analytics (AMA) Sequence to allow Marketing Majors to concentrate their coursework in preparation for marketing roles that may require more analytical rigor which has become prevalent. The use of... Read more analytics is expected to grow rapidly. Students complete three required courses in Business Analytics or Business Intelligence and Introduction to Marketing Analytics and Advanced Marketing Analytics. Students also complete three electives in areas such as Brand Management & Analytics, Sales Forecasting, among others. Why Study Marketing - Advanced Marketing Analytics? Companies will need employees who understand data that is available to them. A study from McKinsey & Co. found that by 2018, the United States will face a shortage of 1.5 million managers who can use data to shape business decisions (WSJ 2011). This sequence will provide skill development, introduction and use of contemporary analytical tools, and context that will be useful for future workers to manage effectively. Related Skills Strong communication skills Critical thinking Strong research skills Excellent writing skills Ability to administer staff Good problem solver Flexible and adaptive to new ideasRead less
Admission Requirements
6+
Jan-2000
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Bachelor of Science in Marketing - Advanced Marketing Analytics
48 monthsProgram duration
MarketingMain Subject Area
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Undergraduate
Read more analytics is expected to grow rapidly. Students complete three required courses in Business Analytics or Business Intelligence and Introduction to Marketing Analytics and Advanced Marketing Analytics. Students also complete three electives in areas such as Brand Management & Analytics, Sales Forecasting, among others. Why Study Marketing - Advanced Marketing Analytics? Companies will need employees who understand data that is available to them. A study from McKinsey & Co. found that by 2018, the United States will face a shortage of 1.5 million managers who can use data to shape business decisions (WSJ 2011). This sequence will provide skill development, introduction and use of contemporary analytical tools, and context that will be useful for future workers to manage effectively. Related Skills Strong communication skills Critical thinking Strong research skills Excellent writing skills Ability to administer staff Good problem solver Flexible and adaptive to new ideas Read less
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Undergraduate
Read more analytics is expected to grow rapidly. Students complete three required courses in Business Analytics or Business Intelligence and Introduction to Marketing Analytics and Advanced Marketing Analytics. Students also complete three electives in areas such as Brand Management & Analytics, Sales Forecasting, among others. Why Study Marketing - Advanced Marketing Analytics? Companies will need employees who understand data that is available to them. A study from McKinsey & Co. found that by 2018, the United States will face a shortage of 1.5 million managers who can use data to shape business decisions (WSJ 2011). This sequence will provide skill development, introduction and use of contemporary analytical tools, and context that will be useful for future workers to manage effectively. Related Skills Strong communication skills Critical thinking Strong research skills Excellent writing skills Ability to administer staff Good problem solver Flexible and adaptive to new ideas Read less
Admission Requirements
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
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Master of Arts in Languages, Literatures, and Cultures
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Master of Fine Arts in Glass
Master of Fine Arts in Glass
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Master of Fine Arts in Theatre - Costume Design
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Master of Fine Arts in Theatre - Directing
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Master of Fine Arts in Theatre - Scene Design
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Master of Fine Arts in Video
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Master of Music Collaborative Piano
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Master of Music Performance
Master of Music in Composition
Master of Music in Composition
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Master of Music in Conducting
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Master of Science Family and Consumer Sciences - Interior and Environmental Design
Master of Science in Family and Consumer Sciences - Interior and Environmental Design
Master of Science in Family and Consumer Sciences - Interior and Environmental Design
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Master of Science in History
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Master of Science in Theatre
Master of Science in Visual Culture
Master of Science in Visual Culture
Masters Science in Communication
Masters Science in Communication
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Masters in Science English - Children's Literature
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Masters in Science English - Literature
Masters in Science English - Rhetoric and Composition
Masters in Science English - Rhetoric and Composition
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M.S. in Kinesiology and Recreation - Recreation Administration
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Master of Arts in Family and Consumer Sciences - Apparel, Merchandising, and Design
Master of Science in Family and Consumer Sciences - Apparel, Merchandising, and Design
Master of Science in Family and Consumer Sciences - Apparel, Merchandising, and Design
Master of Science in Mathematics - Actuarial Science
Master of Science in Mathematics - Actuarial Science
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Masters Arts in Writing - Professional Writing and Rhetorics
Masters Science in Writing - Professional Writing and Rhetorics
Masters Science in Writing - Professional Writing and Rhetorics
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M.S. in Arts Technology
M.S. in Arts Technology
Master of Music Education (M.M.E.)
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Master of Science in Information Systems - Internet Application Development
Master of Science in Information Systems - Network and Security Management
Master of Science in Information Systems - Network and Security Management
Master of Science in Information Systems - Systems Development
Master of Science in Information Systems - Systems Development
Master of Science in Technology - Project Management
Master of Science in Technology - Project Management
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M.S. in Anthropology - Biological Anthropology
M.S. in Anthropology - Biological Anthropology
M.S. in Anthropology - Cultural Anthropology
M.S. in Anthropology - Cultural Anthropology
M.S. in Anthropology - Historical Archaeology
M.S. in Anthropology - Historical Archaeology
M.S. in Anthropology - Prehistoric Archaeology
M.S. in Anthropology - Prehistoric Archaeology
M.S. in Biological Sciences - Behavior, Ecology, Evolution, and Systematics
M.S. in Biological Sciences - Behavior, Ecology, Evolution, and Systematics
M.S. in Biological Sciences - Bio Neuroscience
M.S. in Biological Sciences - Bio Neuroscience
M.S. in Biological Sciences - Bioenergy
M.S. in Biological Sciences - Bioenergy
M.S. in Biological Sciences - Biomathematics
M.S. in Biological Sciences - Biomathematics
M.S. in Biological Sciences - Biotechnology
M.S. in Biological Sciences - Biotechnology
M.S. in Kinesiology and Recreation - Biomechanics
M.S. in Kinesiology and Recreation - Biomechanics
Master of Arts in Family and Consumer Sciences - Food Nutrition and Dietetics
Master of Arts in Family and Consumer Sciences - Food Nutrition and Dietetics
Master of Arts in Psychology - Clinical Counseling Psychology
Master of Arts in Psychology - Clinical Counseling Psychology
Master of Arts in Psychology - Cognitive and Behavioral Sciences
Master of Arts in Psychology - Cognitive and Behavioral Sciences
Master of Arts in Psychology - Developmental Psychology
Master of Arts in Psychology - Developmental Psychology
Master of Arts in Psychology - Industrial/Organizational-Social Psychology
Master of Arts in Psychology - Industrial/Organizational-Social Psychology
Master of Arts in Psychology - Quantitative Psychology
Master of Arts in Psychology - Quantitative Psychology
Master of Arts in Psychology - Specialist in School Psychology
Master of Arts in Psychology - Specialist in School Psychology
Master of Music in Music Therapy
Master of Music in Music Therapy
Master of Science in Agribusiness
Master of Science in Agribusiness
Master of Science in Agriscience
Master of Science in Agriscience
Master of Science in Family and Consumer Sciences - Food Nutrition and Dietetics
Master of Science in Family and Consumer Sciences - Food Nutrition and Dietetics
Master of Science in Nursing - Family Nurse Practitioner
Master of Science in Nursing - Family Nurse Practitioner
Master of Science in Nursing - Nursing Systems Administration (NSA)
Master of Science in Nursing - Nursing Systems Administration (NSA)
Master of Science in Psychology - Clinical Counseling Psychology
Master of Science in Psychology - Clinical Counseling Psychology
Master of Science in Psychology - Cognitive and Behavioral Sciences
Master of Science in Psychology - Cognitive and Behavioral Sciences
Master of Science in Psychology - Developmental Psychology
Master of Science in Psychology - Developmental Psychology
Master of Science in Psychology - Industrial/Organizational-Social Psychology
Master of Science in Psychology - Industrial/Organizational-Social Psychology
Master of Science in Psychology - Quantitative Psychology
Master of Science in Psychology - Quantitative Psychology
Master of Science in Psychology - Specialist in School Psychology
Master of Science in Psychology - Specialist in School Psychology
Masters in Speech Language Pathology
Masters in Speech Language Pathology
Masters of Arts in Psychology - Industrial/Organizational or Social Psychology
Masters of Arts in Psychology - Industrial/Organizational or Social Psychology
Masters of Science in Psychology - Industrial/Organizational or Social Psychology
Masters of Science in Psychology - Industrial/Organizational or Social Psychology
Natural Sciences (8)
M.S. in Biological Sciences - Conservation Biology
M.S. in Biological Sciences - Conservation Biology
Master of Chemistry Education
Master of Chemistry Education
Master of Science in Chemistry
Master of Science in Chemistry
Master of Science in Chemistry Education
Master of Science in Chemistry Education
Master of Science in Hydrogeology
Master of Science in Hydrogeology
Master of Science in Mathematics
Master of Science in Mathematics
Master of Science in Mathematics - Applied Statistics
Master of Science in Mathematics - Applied Statistics
Master of Science in Mathematics - Biomathematics
Master of Science in Mathematics - Biomathematics
Others (1)
Master of Science in Accountancy
Master of Science in Accountancy
Social Sciences and Management (49)
M.S. Ed. in Reading
M.S. Ed. in Reading
M.S. in Anthropology - Japan Studies
M.S. in Anthropology - Japan Studies
M.S. in Applied Economics - Applied Community and Economic Development
M.S. in Applied Economics - Applied Community and Economic Development
M.S. in Applied Economics - Applied Economics with Capstone
M.S. in Applied Economics - Applied Economics with Capstone
M.S. in Applied Economics - Applied Economics with Thesis Option
M.S. in Applied Economics - Applied Economics with Thesis Option
M.S. in Applied Economics - Applied Financial Economics
M.S. in Applied Economics - Applied Financial Economics
M.S. in Applied Economics - Electricity, Natural Gas, and Telecommunications
M.S. in Applied Economics - Electricity, Natural Gas, and Telecommunications
M.S. in Art Education
M.S. in Art Education
M.S. in Criminal Justice
M.S. in Criminal Justice
M.S. in Kinesiology and Recreation - Applied Community and Economic Development
M.S. in Kinesiology and Recreation - Applied Community and Economic Development
M.S. in Kinesiology and Recreation - Athletic Training
M.S. in Kinesiology and Recreation - Athletic Training
M.S. in Kinesiology and Recreation - Exercise Physiology
M.S. in Kinesiology and Recreation - Exercise Physiology
M.S. in Kinesiology and Recreation - Physical Education Pedagogy
M.S. in Kinesiology and Recreation - Physical Education Pedagogy
M.S. in Kinesiology and Recreation - Psychology of Sport and Physical Activity
M.S. in Kinesiology and Recreation - Psychology of Sport and Physical Activity
M.S. in Kinesiology and Recreation - Sport Management
M.S. in Kinesiology and Recreation - Sport Management
M.S. in Political Science - Applied Community Development
M.S. in Political Science - Applied Community Development
M.S. in Political Science - Global Politics and Cultures
M.S. in Political Science - Global Politics and Cultures
M.S. in Political Science - Public Service
M.S. in Political Science - Public Service
Master of Arts in Family and Consumer Sciences - Child Life Specialist Program
Master of Arts in Family and Consumer Sciences - Child Life Specialist Program
Master of Arts in Family and Consumer Sciences - Dietetic Internship
Master of Arts in Family and Consumer Sciences - Dietetic Internship
Master of Arts in Family and Consumer Sciences - Human Development and Family Resources
Master of Arts in Family and Consumer Sciences - Human Development and Family Resources
Master of Fine Arts in Sculpture and Expanded Media
Master of Fine Arts in Sculpture and Expanded Media
Master of Science in Agricultural Education and Leadership - Non-Thesis Option
Master of Science in Agricultural Education and Leadership - Non-Thesis Option
Master of Science in Agricultural Education and Leadership - Thesis Option
Master of Science in Agricultural Education and Leadership - Thesis Option
Master of Science in Education
Master of Science in Education
Master of Science in Family and Consumer Sciences - Child Life Specialist Program
Master of Science in Family and Consumer Sciences - Child Life Specialist Program
Master of Science in Family and Consumer Sciences - Dietetic Internship
Master of Science in Family and Consumer Sciences - Dietetic Internship
Master of Science in Family and Consumer Sciences - Human Development and Family Resources
Master of Science in Family and Consumer Sciences - Human Development and Family Resources
Master of Science in Mathematics - Elementary and Middle School Mathematics Education
Master of Science in Mathematics - Elementary and Middle School Mathematics Education
Master of Science in P-12 Educational Administration
Master of Science in P-12 Educational Administration
Master of Science in Teaching and Learning
Master of Science in Teaching and Learning
Master of Science in Technology - Science, Technology, Engineering, and Mathematics (STEM) Education and Leadership
Master of Science in Technology - Science, Technology, Engineering, and Mathematics (STEM) Education and Leadership
Master of Science in Technology - Training and Development
Master of Science in Technology - Training and Development
Master of Social Work - Child and Family Practice
Master of Social Work - Child and Family Practice
Master of Social Work - Gerontology Practice
Master of Social Work - Gerontology Practice
Master of Social Work - School Social Work
Master of Social Work - School Social Work
Masters Arts in Communication
Masters Arts in Communication
Masters Arts in Sociology
Masters Arts in Sociology
Masters Arts in Writing - Teaching of Writing
Masters Arts in Writing - Teaching of Writing
Masters Science in Sociology
Masters Science in Sociology
Masters Science in Writing - Teaching of Writing
Masters Science in Writing - Teaching of Writing
Masters in Arts English - Creative Writing
Masters in Arts English - Creative Writing
Masters in Arts English - English Studies
Masters in Arts English - English Studies
Masters in Arts English - Litera ry and Cultural Studies
Masters in Arts English - Litera ry and Cultural Studies
Masters in Arts English - TESOL
Masters in Arts English - TESOL
Masters in Science English - Creative Writing
Masters in Science English - Creative Writing
Masters in Science English - English Studies
Masters in Science English - English Studies
Masters in Science English - TESOL
Masters in Science English - TESOL
Masters in Special Education
Masters in Special Education
Life Sciences and Medicine (6)
Doctor of Audiology (Au.D.)
Doctor of Audiology (Au.D.)
Doctor of Nursing Practice (DNP)
Doctor of Nursing Practice (DNP)
Ph.D. in Biological Sciences - Behavior, Ecology, Evolution, and Systematics
Ph.D. in Biological Sciences - Behavior, Ecology, Evolution, and Systematics
Ph.D. in Biological Sciences - Molecular and Cellular Biology
Ph.D. in Biological Sciences - Molecular and Cellular Biology
Ph.D. in Biological Sciences - Neuroscience and Physiology
Ph.D. in Biological Sciences - Neuroscience and Physiology
Ph.D. in Nursing
Ph.D. in Nursing
Natural Sciences (1)
Ph.D. in Mathematics Education
Ph.D. in Mathematics Education
Social Sciences and Management (3)
Doctoral in Special Education
Doctoral in Special Education
Doctorate in Educational Administration and Foundations - Higher Education Administration
Doctorate in Educational Administration and Foundations - Higher Education Administration
Ph.D. in English Studies
Ph.D. in English Studies