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The Bachelor of Arts in Public Relations, Advertising and Marketing (BBA) is devoted to the orientation of the students to the diverse field of Public Relations, Advertising and Marketing as a Marketing Communications discipline strategy. The Programme is one of the most diverse and veritable programmes of the Communication Department focusing on the study of how businesses operate and function in the areas of Public Relations, Advertising and Marketing, and offers very good employment prospects in the private, government and non-profit sectors. The program prepares individuals and working professionals to have rewarding careers in the complex, dynamic and diverse world of business such as public relations, advertising, and marketing, but at the same time it reflects the needs and requirements of the industry for practitioners. International guidelines were followed in the design of the program.
The aims of the programme are as follows: Offering quality university-level education that will allow students to be effective practitioners. Towards this end, students will be provided with:
A solid foundation comprised of communication, advertising and marketing courses
In-depth knowledge of theory
Skills and techniques needed to practice
Adequate preparation for an entry-level qualification
Additional business and communication courses, allowing students to function effectively in the broader areas of corporate communication
A strong element of general education that makes our graduates well rounded individuals in addition to well trained specialists
Students are further encouraged to develop:
A sensitivity to the social, economic, political, ethical and technological environments within which organisations operate and compete
Skills in systematic planning, argumentation, communication of ideas, teamwork and intercultural understanding and the application of creativity
The final aim is to enable graduates to successfully enter the labour market or to continue studies in graduate schools.
The programme has both an academic and a market orientation. It focuses on examining and analysing the latest developments and research in the academic fields of public relations, advertising and marketing, but at the same time it reflects the needs and requirements of the industry for practitioners.
Program overview
Main Subject
Communication and Media Studies
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
The Bachelor of Arts in Public Relations, Advertising and Marketing (BBA) is devoted to the orientation of the students to the diverse field of Public Relations, Advertising and Marketing as a Marketing Communications discipline strategy. The Programme is one of the most diverse and veritable programmes of the Communication Department focusing on the study of how businesses operate and function in the areas of Public Relations, Advertising and Marketing, and offers very good employment prospects in the private, government and non-profit sectors. The program prepares individuals and working professionals to have rewarding careers in the complex, dynamic and diverse world of business such as public relations, advertising, and marketing, but at the same time it reflects the needs and requirements of the industry for practitioners. International guidelines were followed in the design of the program.
The aims of the programme are as follows: Offering quality university-level education that will allow students to be effective practitioners. Towards this end, students will be provided with:
A solid foundation comprised of communication, advertising and marketing courses
In-depth knowledge of theory
Skills and techniques needed to practice
Adequate preparation for an entry-level qualification
Additional business and communication courses, allowing students to function effectively in the broader areas of corporate communication
A strong element of general education that makes our graduates well rounded individuals in addition to well trained specialists
Students are further encouraged to develop:
A sensitivity to the social, economic, political, ethical and technological environments within which organisations operate and compete
Skills in systematic planning, argumentation, communication of ideas, teamwork and intercultural understanding and the application of creativity
The final aim is to enable graduates to successfully enter the labour market or to continue studies in graduate schools.
The programme has both an academic and a market orientation. It focuses on examining and analysing the latest developments and research in the academic fields of public relations, advertising and marketing, but at the same time it reflects the needs and requirements of the industry for practitioners.
The minimum admission requirement to an undergraduate programme of study is a recognized High School Leaving Certificate (HSLC) or equivalent internationally recognized qualification(s). Students with a lower HSLC grade than 7.5/10 or 15/20 or equivalent depending on the grading system of the country issuing the HSLC are provided with extra academic guidance and monitoring during the first year of their studies.
English Language Proficiency
The list below provides the minimum English Language Requirements (ELR) for enrollment to the programme of study. Students who do not possess any of the qualifications or stipulated grades listed below and hold IELTS with 4.5 and above, are required to take UNIC’s NEPTON English Placement Test (with no charge) and will receive English Language support classes, if and as needed, from UNIC’s International Gateway Centre (IGC).
TOEFL – 525 and above
Computer-based TOEFL – 193 and above
Internet-based TOEFL – 80 and above
IELTS – 6 and above
Cambridge Exams [First Certificate] – B and above
Cambridge Exams [Proficiency Certificate – C and above
GCSE English Language “O” Level – C and above
Michigan Examination of Proficiency in English (CaMLA) – Pass
Pearson PTE General – Level 3 and above
KPG (The Greek Foreign Language Examinations for the State Certificate of Language Proficiency) – Level B2 and above
Anglia – Level B2 and above
IEB Advances Programme English – Pass
Examination for the Certificate of Proficiency in English (ECPE) Michigan Language Assessment by: Cambridge Assessment English & University of Michigan – 650 average score for ALL skills and above
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
The University of Nicosia pursues excellence in education through its six Schools:
(a) Business
(b)Education
(c) Humanities and Social Sciences
(d) Law, (e) Sciences and Engineering
(f) School of Medicine
Through these, the University offers a range of academic programmes of study, leading to Bachelors (4 years), Masters (12 months/2 years) and PhD Degrees - modelled on European and American higher education, and continually reviewed and updated in order to keep pace with changing trends. Several programmes are offered via Distance Learning. All programmes are taught in English, except where indicated otherwise.
The University of Nicosia pursues excellence in education through its six Schools:
(a) Business
(b) Education
(c) Humanities and Social Sciences
(d) Law, (e) Sciences and Engineering
(f) School of Medicine
Through these, the University offers a range of academic programmes of study, leading to Bachelors (4 years), Masters (12 months/2 years) and PhD Degrees - modelled on European and American higher education, and continually reviewed and updated in order to keep pace with changing trends. Several programmes are offered via Distance Learning. All programmes are taught in English, except where indicated otherwise.
Public Relations, Advertising and Marketing (BA, 4 years)
University of Nicosia, Nicosia, Cyprus
48 monthsProgram duration
9,300 EURTuition Fee/year
YesScholarships
Communication and Media StudiesMain Subject Area
Program overview
Main Subject
Communication and Media Studies
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
The Bachelor of Arts in Public Relations, Advertising and Marketing (BBA) is devoted to the orientation of the students to the diverse field of Public Relations, Advertising and Marketing as a Marketing Communications discipline strategy. The Programme is one of the most diverse and veritable programmes of the Communication Department focusing on the study of how businesses operate and function in the areas of Public Relations, Advertising and Marketing, and offers very good employment prospects in the private, government and non-profit sectors. The program prepares individuals and working professionals to have rewarding careers in the complex, dynamic and diverse world of business such as public relations, advertising, and marketing, but at the same time it reflects the needs and requirements of the industry for practitioners. International guidelines were followed in the design of the program.
The aims of the programme are as follows: Offering quality university-level education that will allow students to be effective practitioners. Towards this end, students will be provided with:
Students are further encouraged to develop:
The programme has both an academic and a market orientation. It focuses on examining and analysing the latest developments and research in the academic fields of public relations, advertising and marketing, but at the same time it reflects the needs and requirements of the industry for practitioners.
Program overview
Main Subject
Communication and Media Studies
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
The Bachelor of Arts in Public Relations, Advertising and Marketing (BBA) is devoted to the orientation of the students to the diverse field of Public Relations, Advertising and Marketing as a Marketing Communications discipline strategy. The Programme is one of the most diverse and veritable programmes of the Communication Department focusing on the study of how businesses operate and function in the areas of Public Relations, Advertising and Marketing, and offers very good employment prospects in the private, government and non-profit sectors. The program prepares individuals and working professionals to have rewarding careers in the complex, dynamic and diverse world of business such as public relations, advertising, and marketing, but at the same time it reflects the needs and requirements of the industry for practitioners. International guidelines were followed in the design of the program.
The aims of the programme are as follows: Offering quality university-level education that will allow students to be effective practitioners. Towards this end, students will be provided with:
Students are further encouraged to develop:
The programme has both an academic and a market orientation. It focuses on examining and analysing the latest developments and research in the academic fields of public relations, advertising and marketing, but at the same time it reflects the needs and requirements of the industry for practitioners.
Admission requirements
Exam Scores
Important Dates
Academic Admission
The minimum admission requirement to an undergraduate programme of study is a recognized High School Leaving Certificate (HSLC) or equivalent internationally recognized qualification(s). Students with a lower HSLC grade than 7.5/10 or 15/20 or equivalent depending on the grading system of the country issuing the HSLC are provided with extra academic guidance and monitoring during the first year of their studies.
English Language Proficiency
The list below provides the minimum English Language Requirements (ELR) for enrollment to the programme of study. Students who do not possess any of the qualifications or stipulated grades listed below and hold IELTS with 4.5 and above, are required to take UNIC’s NEPTON English Placement Test (with no charge) and will receive English Language support classes, if and as needed, from UNIC’s International Gateway Centre (IGC).
Tuition fee and scholarships
Tuition Fee
Scholarships
Domestic Students
International Students
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
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The University of Nicosia pursues excellence in education through its six Schools:
(a) Business
(b)Education
(c) Humanities and Social Sciences
(d) Law, (e) Sciences and Engineering
(f) School of Medicine
Through these, the University offers a range of academic programmes of study, leading to Bachelors (4 years), Masters (12 months/2 years) and PhD Degrees - modelled on European and American higher education, and continually reviewed and updated in order to keep pace with changing trends. Several programmes are offered via Distance Learning. All programmes are taught in English, except where indicated otherwise.
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The University of Nicosia pursues excellence in education through its six Schools:
(a) Business
(b) Education
(c) Humanities and Social Sciences
(d) Law, (e) Sciences and Engineering
(f) School of Medicine
Through these, the University offers a range of academic programmes of study, leading to Bachelors (4 years), Masters (12 months/2 years) and PhD Degrees - modelled on European and American higher education, and continually reviewed and updated in order to keep pace with changing trends. Several programmes are offered via Distance Learning. All programmes are taught in English, except where indicated otherwise.
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