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With a Lubin BBA in Marketing and MS in Social Media and Mobile Marketing, you'll be prepared for a lifetime of success in any number of professional settings. You will have coursework in global marketing management, advertising and promotion, sports marketing, or digital marketing. Further, you’ll learn the necessary competencies to work for a Fortune 1000 firm, the communications division of a global corporation, an ad agency conglomerate, on Madison Avenue, for an internet giant or start up, and everywhere in between. Our students graduate with an intellectual foundation, real-world savvy, and the professional connections to launch and advance their careers. Through this program, you will acquire the knowledge, tools, and multidisciplinary skills to distinguish yourself in whatever industry you choose. For the bachelor's degree component of the program, students select an undergraduate marketing specialization— Advertising and Integrated Marketing Communications, Digital Marketing, Global Marketing Management, or Sports Marketing—and apply social media and mobile marketing knowledge to the field. Ultimately, the BBA in Marketing and MS in Social Media and Mobile Marketing combined program offers the ultimate blend of strategy and science for creating, delivering, and managing brand communications.
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
With a Lubin BBA in Marketing and MS in Social Media and Mobile Marketing, you'll be prepared for a lifetime of success in any number of professional settings. You will have coursework in global marketing management, advertising and promotion, sports marketing, or digital marketing. Further, you’ll learn the necessary competencies to work for a Fortune 1000 firm, the communications division of a global corporation, an ad agency conglomerate, on Madison Avenue, for an internet giant or start up, and everywhere in between. Our students graduate with an intellectual foundation, real-world savvy, and the professional connections to launch and advance their careers. Through this program, you will acquire the knowledge, tools, and multidisciplinary skills to distinguish yourself in whatever industry you choose. For the bachelor's degree component of the program, students select an undergraduate marketing specialization— Advertising and Integrated Marketing Communications, Digital Marketing, Global Marketing Management, or Sports Marketing—and apply social media and mobile marketing knowledge to the field. Ultimately, the BBA in Marketing and MS in Social Media and Mobile Marketing combined program offers the ultimate blend of strategy and science for creating, delivering, and managing brand communications.
Applicants must meet the admission requirements of the graduate program to which they are applying and maintain strong academic standing at the undergraduate level to be considered for the combined program. Submission of the Combined Degree Graduate application form, a personal statement, and one letter of reference is required. Applicants who have maintained a 3.2 or higher cumulative undergraduate GPA will be considered for waiver of the GMAT or GRE. The Application Fee is waived.
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
Marketing, BBA / Social Media and Mobile Marketing, MS
New York City Campus, New York, United States
60 monthsProgram duration
78,078 USDTuition Fee/year
YesScholarships
MarketingMain Subject Area
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
Admission requirements
Exam Scores
Important Dates
Tuition fee and scholarships
Tuition Fee
Scholarships
Domestic Students
International Students
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
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