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The Bachelor of Mass Communication (Honours) in Public Relations and Event Management aims to produce communication strategists who are able to elevate the image and competive edge of an organisation through well-integrated PR plans and event campaigns. Students are encouraged to challenge viewpoints, explore creative ideas and concepts, and examine issues from many different perspectives.
Program overview
Main Subject
Communication and Media Studies
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
The Bachelor of Mass Communication (Honours) in Public Relations and Event Management aims to produce communication strategists who are able to elevate the image and competive edge of an organisation through well-integrated PR plans and event campaigns. Students are encouraged to challenge viewpoints, explore creative ideas and concepts, and examine issues from many different perspectives.
SPM / O-Level with Pre-U / Foundation: SPM / O-Level or equivalent, 5 credits including English for entry with pre-university / foundation qualification.
SPM / O-Level with Diploma: Pass SPM / O-Level or equivalent, 3 credits including English for entry with Diploma qualification.
Entry Pathway
Taylor’s Foundation in Arts (FIA): Pass with min. CGPA 2.00
Taylor’s Foundation in Communication (FICM): Pass with min. CGPA 2.00
Taylor’s Diploma in Communication (DICM): Pass with min. CGPA 2.00
Sijil Tinggi Persekolahan Malaysia (STPM): CC
Unified Examination Certificate (UEC): Pass with min. 5Bs including English
A Levels: Min. DD (2 subjects)
South Australian Matriculation (SAM) / SACE International: Min. ATAR 55
Canadian Pre-University (CPU): Min. average of 55% in 6 subjects
International Baccalaureate (IB): Min. 24 points in 6 subjects
Monash University Foundation Year (MUFY): 50%
Other Qualifications: Pass Foundation / Pre-University from any other institution recognised by MOHE with min CGPA 2.0; or Pass Diploma from any other institution recognised by MOHE with min CGPA 2.0 or Pass Diploma in Media and Communication or its equivalent; or (Pre-requisite of credit in English at SPM level or equivalent is not required); Pass Matriculation from an institution recognised by MOHE; or Any other equiv. qualification recognized by M'sian Government. Application via APEL A is allowed. For the requirements please refer to the index page.
English Requirements
IELTS, TOEFL, MUET, UEC English: Pass English
Taylor's EET: Overall score 5.0
Taylor's IEN: Level 2 - Grade C
Pre-University/Diploma: Complete Pre-University/Diploma that was conducted in English
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
The Taylor's Curriculum Framework (TCF) provides students with a unconventional yet valuable opportunity to mix and match modules. The outcome is a multi-dimensional, future-proof education encompassing academic excellence, life skills and emotional well-being, and increased opportunities for overseas and industry experiences.
Taylor's postgraduate studiesoffer a wide range of programmes in two types of modes, Coursework and Research, to tailor to your needs whether you are a full-time employee or fresh graduate student.
In the Taylor's University 2017-2022 Strategic Plan, research and enterprise is an important pillar that supports the University's ambitions towards Balanced Excellence. The department’s activities focus on enhancing support mechanisms for research, driving research outputs, and making these outputs useful to the community and society.
Taylor’s has invested more than RM130 million over 5 years on research and enterprise, and won more than RM8.5 million in external research funds. The department also has a growing network of more than 200 PhD-qualified staff to provide the right expertise for students.
Bachelor of Mass Communication (Honours) in Public Relations and Event Management
Taylor's University Lakeside Campus, No 1 Jalan Taylor's, Subang Jaya, MY, Subang Jaya, Malaysia
# 201-250QS Subject Rankings
36 monthsProgram duration
29,047 USDTuition Fee/year
YesScholarships
Program overview
Main Subject
Communication and Media Studies
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
Program overview
Main Subject
Communication and Media Studies
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
Admission requirements
Exam Scores
Important Dates
Prerequisites
Entry Pathway
English Requirements
Tuition fee and scholarships
Tuition Fee
Scholarships
Domestic Students
International Students
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
More programs from the university
Bachelor UG
Master PG
PHD
Taylor's undergraduate programmes cover various fields, namely Architecture & Construction Technology, Business & Entrepreneurship, Computing & IT, Culinary Arts, Design, Education, Engineering & Robotics, Food Science, Food Studies & Gastronomy, Hospitality, Interactive Spatial Design, Tourism & Events, Law, Medicine, Pharmacy, Psychology, Performing Arts, Quantity Surveying and Social Sciences.
The Taylor's Curriculum Framework (TCF) provides students with a unconventional yet valuable opportunity to mix and match modules. The outcome is a multi-dimensional, future-proof education encompassing academic excellence, life skills and emotional well-being, and increased opportunities for overseas and industry experiences.
Arts and Humanities (6)
Bachelor of Arts (Honours) in Interior Architecture
Bachelor of Design (Honours) in Creative Media
Bachelor of Fashion Design Technology (Honours)
Bachelor of Interactive Spatial Design (Honours)
Bachelor of Performing Arts (Honours)
Bachelor of Quantity Surveying (Honours)
Bachelor of Science (Honours) in Architecture
Bachelor of Science (Honours) in Sustainable Digital Construction Management
Business and Management (6)
Bachelor in Accounting (Fintech) (Honours)
Bachelor of Accounting & Finance (Honours)
Bachelor of Banking and Finance (Honours)
Bachelor of Business (Honours)
Bachelor of Business (Honours) in International Business & Marketing
Bachelor of Entrepreneurship (Honours) in Team Entrepreneurship
Bachelor of Finance and Economics (Honours)
Engineering and Technology (6)
Bachelor of Chemical Engineering with Honours
Bachelor of Computer Science (Honours)
Bachelor of Electrical and Electronic Engineering with Honours
Bachelor of Information Technology (Honours)
Bachelor of Mechanical Engineering with Honours
Bachelor of Robotic Design and Development (Honours)
Bachelor of Software Engineering (Honours)
Life Sciences and Medicine (6)
Bachelor of Biomedical Science (Honours)
Bachelor of Biotechnology (Honours)
Bachelor of Medicine, Bachelor of Surgery - MBBS
Bachelor of Pharmaceutical Science (Honours)
Bachelor of Pharmacy (Honours)
Bachelor of Psychology (Honours)
Natural Sciences (6)
Bachelor of Actuarial Studies (Honours)
Bachelor of Food Science (Honours)
Social Sciences and Management (6)
Bachelor of Culinary Management (Honours)
Bachelor of Education (Honours)
Bachelor of International Events Management (Honours)
Bachelor of International Hospitality Management (Honours)
Bachelor of International Tourism Management (Honours)
Bachelor of Laws (Honours)
Bachelor of Mass Communication (Honours)
Bachelor of Mass Communication (Honours) (Digital Media Production)
Bachelor of Mass Communication (Honours) in Advertising and Brand Management
Bachelor of Mass Communication (Honours) in Public Relations and Event Management
Bachelor of Mass Communication (Honours) in Public Relations and Marketing
Bachelor of Patisserie Arts (Honours)
Bachelor of Science (Honours) in Culinology®
Bachelor of Social Science (Honours) in International Relations
Taylor's postgraduate studies offer a wide range of programmes in two types of modes, Coursework and Research, to tailor to your needs whether you are a full-time employee or fresh graduate student.
In the Taylor's University 2017-2022 Strategic Plan, research and enterprise is an important pillar that supports the University's ambitions towards Balanced Excellence. The department’s activities focus on enhancing support mechanisms for research, driving research outputs, and making these outputs useful to the community and society.
Taylor’s has invested more than RM130 million over 5 years on research and enterprise, and won more than RM8.5 million in external research funds. The department also has a growing network of more than 200 PhD-qualified staff to provide the right expertise for students.
Arts and Humanities (6)
Master of Architecture
Master of Design
Master of Science in Virtual Design and Construction
Business and Management (6)
Master of Business Administration
Master of Business Administration (Online Postgraduate Programmes)
Master of Management
Engineering and Technology (6)
Master of Applied Computing
Master of Applied Computing (Online Postgraduate Programmes)
Master of Computer Science
Master of Science in Engineering
Life Sciences and Medicine (6)
Master of Clinical Psychology
Master of Counselling
Master of Philosophy in Pharmaceutical Sciences
Master of Philosophy in Pharmacy
Master of Science
Master of Science in Medical Science
Natural Sciences (6)
Master of Food Studies
Master of Food Studies and Gastronomy
Social Sciences and Management (6)
Master in Education
Master of Communication
Master of Global Hospitality Management (Online Postgraduate Programmes)
Master of International Hospitality Management
Master of Laws
Master of Laws in Healthcare and Medical Law
Master of Science in Tourism
Master of Teaching and Learning
Master of Teaching and Learning (Online Postgraduate Programmes)
Postgraduate Certificate in Education (Online Postgraduate Programmes)
Postgraduate Certificate in Teaching and Learning
Arts and Humanities (6)
Doctor of Philosophy in Architecture
Doctor of Philosophy in Design Management
Business and Management (6)
Doctor of Philosophy in Business
Doctoral Degree in Business
Engineering and Technology (6)
Doctor of Philosophy in Computer Science
Doctor of Philosophy in Engineering
Life Sciences and Medicine (6)
Doctor of Philosophy in Medical Science
Doctor of Philosophy in Pharmaceutical Sciences
Doctor of Philosophy in Science
Natural Sciences (6)
Doctor of Philosophy in Food Studies
Social Sciences and Management (6)
Doctor of Philosophy in Education
Doctor of Philosophy in Hospitality & Tourism
Doctor of Philosophy in Law
Doctor of Philosophy in Media and Communication Studies
Doctor of Philosophy in Social Sciences