Home
Universities
Faculty of Business, The Hong Kong Polytechnic University
BBA (Hons) Scheme in Management and Marketing (Management / Marketing)
Help us to know you better
Thanks for visiting TopUniversities.com today! So that we can show you the most relevant information, please select the option that most closely relates to you.
Thanks for sending your response.
Your input will help us improve your experience.
Thanks for sending your response.
Your input will help us improve your experience.You can close this popup to continue using the website or choose an option below to register in or login.
Already have an account? Sign in
We use Necessary cookies to make our website work. We’d also like to set optional Functional cookies to gather anonymous site visitation data and Advertising cookies to help us understand which content our visitors value the most. By enabling these cookies, you can help us provide a better website for you. These will be set only if you accept.More information about the cookies we use can be found here Cookies Policy
These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in, or filling in forms.
We may use a set of cookies to collect information, report site usage statistics and understand how visitors engage with the website. In addition to reporting site usage statistics, data collected may also be used to personalize your experience and remember your chat history. We may also use these data, together with some of the advertising cookies described, to help show more relevant ads across the web and to measure interactions with the ads we show.
We use cookies to make our ads more engaging and valuable to site visitors. Some common applications of cookies are to select advertising based on what’s relevant to a user; to improve reporting on ad campaign performance; and to avoid showing ads the user has already seen.
BBA (Hons) Scheme in Management and Marketing (Management / Marketing)
Hung Hom, Kowloon, Hong Kong, HK, Hong Kong, Hong Kong SAR
48 monthsProgram duration
22,436 USDTuition Fee/year
YesScholarships
Business and Management StudiesMain Subject Area
Program overview
Main Subject
Business and Management Studies
Degree
BBA
Study Level
Undergraduate
Study Mode
On Campus
Programme Aims
Learning and teaching are our core activities. We are committed to nurturing students’ professional skills and supporting their all-round development.
Students must complete the General University Requirements, core subjects, and fundamental...
Read more
Programme Aims
Learning and teaching are our core activities. We are committed to nurturing students’ professional skills and supporting their all-round development.
Students must complete the General University Requirements, core subjects, and fundamental business subjects at an early stage. They will then choose one of the following degrees as a specialism for graduation.
BBA (Hons) in Management
Management skills are essential for all business professionals. As a field of study, management aims to maximise the potential of people and other resources within organisations.
This programme provides students with a well-rounded business education and general management training, as well as the opportunity to specialise in human resource management. Students are equipped with a wide range of management skills to give them the potential to develop as business leaders in Hong Kong, mainland China, and the region.
BBA (Hons) in Marketing
This programme provides students with a holistic business education that includes skills in analysing, planning, implementing, and controlling marketing decisions; analytical and research skills; the ability to communicate, interact, and intervene as part of the integrative role ascribed to marketing; an appreciation of the responsibilities of marketing professionals in broader environmental and international contexts; and literacy in the use of data and technology relevant to marketing.
All students in the Faculty of Business are encouraged to participate in a range of extracurricular activities, such as professional mentorship, student exchange, and other leadership development opportunities.
Read lessProgram overview
Main Subject
Business and Management Studies
Degree
BBA
Study Level
Undergraduate
Study Mode
On Campus
Programme Aims
Learning and teaching are our core activities. We are committed to nurturing students’ professional skills and supporting their all-round development.
Students must complete the General University Requirements, core subjects, and fundamental...
Read more
Programme Aims
Learning and teaching are our core activities. We are committed to nurturing students’ professional skills and supporting their all-round development.
Students must complete the General University Requirements, core subjects, and fundamental business subjects at an early stage. They will then choose one of the following degrees as a specialism for graduation.
BBA (Hons) in Management
Management skills are essential for all business professionals. As a field of study, management aims to maximise the potential of people and other resources within organisations.
This programme provides students with a well-rounded business education and general management training, as well as the opportunity to specialise in human resource management. Students are equipped with a wide range of management skills to give them the potential to develop as business leaders in Hong Kong, mainland China, and the region.
BBA (Hons) in Marketing
This programme provides students with a holistic business education that includes skills in analysing, planning, implementing, and controlling marketing decisions; analytical and research skills; the ability to communicate, interact, and intervene as part of the integrative role ascribed to marketing; an appreciation of the responsibilities of marketing professionals in broader environmental and international contexts; and literacy in the use of data and technology relevant to marketing.
All students in the Faculty of Business are encouraged to participate in a range of extracurricular activities, such as professional mentorship, student exchange, and other leadership development opportunities.
Read lessAdmission Requirements
Tuition Fee
Domestic Students
International Students
Scholarships
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
More programs from the university
Business and Management (1)
BBA (Hons) Scheme in Accounting and Finance (Accountancy / Accounting and Finance / Digital Finance and Investment)
BBA (Hons) Scheme in Accounting and Finance (Accountancy / Accounting and Finance / Digital Finance and Investment)
BBA (Hons) Scheme in Global Business and Logistics, Aviation, Maritime, and Supply Chain Management
BBA (Hons) Scheme in Global Business and Logistics, Aviation, Maritime, and Supply Chain Management
BBA (Hons) Scheme in Management and Marketing (Management / Marketing)
BBA (Hons) Scheme in Management and Marketing (Management / Marketing)
Business and Management (2)
Doctor of Business Administration
Doctor of Business Administration
Doctor of Business Administration (Bilingual Teaching in Chinese and English)
Doctor of Business Administration (Bilingual Teaching in Chinese and English)
Doctor of Management
Doctor of Management
Master of Business Administration
Master of Business Administration
Master of Corporate Governance
Master of Corporate Governance
Master of Finance (Corporate Finance)
Master of Finance (Corporate Finance)
Master of Finance (Investment Management)
Master of Finance (Investment Management)
Master of Science in Accountancy
Master of Science in Accountancy
Master of Science in Accounting and Finance Analytics
Master of Science in Accounting and Finance Analytics
Master of Science in Business Analytics
Master of Science in Business Analytics
Master of Science in Business Management
Master of Science in Business Management
Master of Science in ESG and Sustainability
Master of Science in ESG and Sustainability
Master of Science in Economics
Master of Science in Economics
Master of Science in Global Business and Decision Analysis
Master of Science in Global Business and Decision Analysis
Master of Science in International Management and Leadership
Master of Science in International Management and Leadership
Master of Science in Marketing Management
Master of Science in Marketing Management
Master of Science in Operations Management
Master of Science in Operations Management
Master of/Postgraduate Diploma in Professional Accounting
Master of/Postgraduate Diploma in Professional Accounting
Social Sciences and Management (2)
Master of Science in Human Resource Management
Master of Science in Human Resource Management
Master of Science in International Shipping and Transport Logistics
Master of Science in International Shipping and Transport Logistics
Master of Science/Postgraduate Diploma in Global Supply Chain Management
Master of Science/Postgraduate Diploma in Global Supply Chain Management
Master of Science/Postgraduate Diploma in International Shipping and Transport Logistics
Master of Science/Postgraduate Diploma in International Shipping and Transport Logistics
Business and Management (2)
Doctor of Philosophy (PhD) - Department of Management and Marketing
Doctor of Philosophy (PhD) - Department of Management and Marketing
Doctor of Philosophy (PhD) - School of Accounting and Finance
Doctor of Philosophy (PhD) - School of Accounting and Finance
Social Sciences and Management (2)
Doctor of Philosophy (PhD) - Department of Logistics and Maritime Studies
Doctor of Philosophy (PhD) - Department of Logistics and Maritime Studies