BA Journalism and Mass Communication (Digital) - Data, Analytics & Visualisation 36 months Undergraduate Program By UPES |Top Universities
Program Duration

36 monthsProgram duration

Tuitionfee

164,000 INRTuition Fee/year

Application Deadline

21 Jan, 2025Application Deadline

Scholarship

YesScholarships

Program overview

Main Subject

Journalism

Degree

BA

Study Level

Undergraduate

Study Mode

On Campus

The BA Journalism and Mass Communication (Digital) - Data, Analytics & Visualization program offered by UPES School of Liberal Studies is a comprehensive 3+1 years course designed to equip students with the skills and knowledge necessary to excel in the rapidly evolving media industry. Over six semesters, students are exposed to various facets of mass media, including writing for media, communication skills development, and the fundamentals of electronic and digital productions. A key highlight of the program is its emphasis on bridging the gap between theory and practice. Students engage with industry experts, who bring real-world insights and experiences to the classroom, providing students with a practical understanding of the industry's workings. This hands-on approach ensures that graduates are well-prepared to meet the demands of the media sector.


The program's core focus lies in the intersection of technology, journalism, and communications. It addresses the growing global demand for professionals who possess expertise in data analytics and visualization. By delving into social media and data visualization, students become adept at crafting compelling digital narratives and gain a deep understanding of communication strategies that resonate with audiences across various media platforms. This combination of skills makes them highly sought after by media organizations, corporations, policy institutions, and startups.


As the digital landscape becomes increasingly data-driven, the program arms students with vital tools to navigate and leverage social media, create engaging content, implement effective marketing strategies, and analyze data to improve online presence and audience engagement. By the end of the program, graduates are well-equipped to take on roles that require proficiency in data analytics and visualization, enabling them to make a significant impact in the dynamic and fast-paced world of digital media.

Program overview

Main Subject

Journalism

Degree

BA

Study Level

Undergraduate

Study Mode

On Campus

The BA Journalism and Mass Communication (Digital) - Data, Analytics & Visualization program offered by UPES School of Liberal Studies is a comprehensive 3+1 years course designed to equip students with the skills and knowledge necessary to excel in the rapidly evolving media industry. Over six semesters, students are exposed to various facets of mass media, including writing for media, communication skills development, and the fundamentals of electronic and digital productions. A key highlight of the program is its emphasis on bridging the gap between theory and practice. Students engage with industry experts, who bring real-world insights and experiences to the classroom, providing students with a practical understanding of the industry's workings. This hands-on approach ensures that graduates are well-prepared to meet the demands of the media sector.


The program's core focus lies in the intersection of technology, journalism, and communications. It addresses the growing global demand for professionals who possess expertise in data analytics and visualization. By delving into social media and data visualization, students become adept at crafting compelling digital narratives and gain a deep understanding of communication strategies that resonate with audiences across various media platforms. This combination of skills makes them highly sought after by media organizations, corporations, policy institutions, and startups.


As the digital landscape becomes increasingly data-driven, the program arms students with vital tools to navigate and leverage social media, create engaging content, implement effective marketing strategies, and analyze data to improve online presence and audience engagement. By the end of the program, graduates are well-equipped to take on roles that require proficiency in data analytics and visualization, enabling them to make a significant impact in the dynamic and fast-paced world of digital media.

Admission requirements

1080+
Minimum 50% marks in class X and XII any Stream.
21 Jan 2025
3 Years
Sep
  • Candidates are required to submit references or letter(s) of recommendation for acceptance
  • Candidates are required to submit an essay(s) for acceptance

Tuition fee and scholarships

Domestic Students

164,000 INR
-

International Students

164,000 INR
-

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

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More programs from the university

UPES provides undergraduate programmes covering a broad range of disciplines, sectors and industries, including:  


Undergraduate admission varies by course but generally requires 12th standard/senior secondary marks, meeting eligibility criteria and qualifying exam scores like JEE or UPES-DAT. 

UPES offers master’s and PhD programmes covering a wide range of sectors, industries and disciplines. A selection of their courses include:  


UPES also offers several online MBA courses – ideal for students who aren’t able to study at the campus or want the flexibility of balancing their studies with personal and professional commitments.  

These include: 

  • MBA in Logistics and Supply Chain Management
  • MBA in Oil and Gas Management 
  • MBA (General) with a specialisation in Business Analytics
  • MBA (General) with a specialisation in Marketing Management
  • MBA (General) with a specialisation in Finance Management
  • MBA (General) with a specialisation in Human Resource Management 

UPES offers and manages a range of funding opportunities for postgraduate students, including MBA scholarships, alumni scholarships, and Fellowships for MTech and MDes programmes. 

If you’d like to apply to study a postgraduate programme at UPES, visit their website for further details. International students can also find tailored information about the international application process and student experience at UPES.  

Postgraduate admissions vary by course but generally require a relevant bachelor's degree, qualifying exam scores if applicable, academic transcripts, CV, letters of recommendation, and essay/interview. 

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