Strategic Marketing MSc Program By University of Sussex Business School |Top Universities

Strategic Marketing MSc

Location

University of Sussex, Brighton, United Kingdom
Official Website Shortlist
Shortlist
Program Duration

12 monthsProgram duration

Tuitionfee

25,000 GBPTuition Fee/year

Application Deadline

01 Sep, 2024Application Deadline

Scholarship

YesScholarships

Program overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

Develop your strategic marketing skills and compete in today’s global marketplace.

On this MSc, you’ll gain insights into the world of marketing, with its ethical and societal implications. You’ll:

  • study core marketing areas, including marketing strategy, market research, brand management and buyer behaviour
  • learn about advanced marketing analytics
  • gain essential skills to help you measure success and improve the quality of marketing decisions
  • cover perspectives for ethical and socially responsible marketing decisions, and learn how to navigate the challenges and pitfalls
  • explore the role of marketing in influencing consumers towards more sustainable behaviour.

Building on this foundation, you can tailor your degree to your career path. Options include digital marketing, new product development strategy, business-to-business marketing and innovation in the creative economy.

You’ll study at the University of Sussex Business School with innovation at its heart. You’ll benefit from our teaching, research and business partnerships.

Program overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

Develop your strategic marketing skills and compete in today’s global marketplace.

On this MSc, you’ll gain insights into the world of marketing, with its ethical and societal implications. You’ll:

  • study core marketing areas, including marketing strategy, market research, brand management and buyer behaviour
  • learn about advanced marketing analytics
  • gain essential skills to help you measure success and improve the quality of marketing decisions
  • cover perspectives for ethical and socially responsible marketing decisions, and learn how to navigate the challenges and pitfalls
  • explore the role of marketing in influencing consumers towards more sustainable behaviour.

Building on this foundation, you can tailor your degree to your career path. Options include digital marketing, new product development strategy, business-to-business marketing and innovation in the creative economy.

You’ll study at the University of Sussex Business School with innovation at its heart. You’ll benefit from our teaching, research and business partnerships.

Admission requirements

Undergraduate

2.7+
59+
169+
80+
6+
  • Degree requirements: You should have a lower second-class (2.2) undergraduate honours degree or above (including an average mark of at least 57%).
  • Subject-specific requirements: Your qualification can be in any subject. You may also be considered for the course if you have other professional qualifications or experience of equivalent standing.
01 Sep 2024
1 Year
Sep

Tuition fee and scholarships

Domestic Students

14,250 GBP
-

International Students

25,000 GBP
-

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
opportunities

Where to look for scholarship opportunities

how_to

How to apply to scholarships relevant to you

list

A list of available scholarships around the world

checklist

A scholarship application checklist

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More programs from the university

Learn about global social responsibility and sustainability values throughout your course. Tailor your degree to suit your career ambitions while benefiting from industry accreditations, links with businesses, work placement opportunities, our academic success advice service and career support.

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Study your Masters at top Business School, ranked 11th in the UK for Economics and Business.  You’ll learn how to apply innovative thinking across disciplines to shape global issues in business, management and society, making an impact on policy, practice and people.

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