Thanks for visiting TopUniversities.com today! So that we can show you the most relevant information, please select the option that most closely relates to you.
Thanks for sending your response.
Your input will help us improve your experience.
Thanks for sending your response.
Your input will help us improve your experience.You can close this popup to continue using the website or choose an option below to register in or login.
The Master’s in Marketing Analytics and Insights empowers today’s marketer by helping them embrace technology and analytics tools to maximize their organization’s marketing investment. Instead of drowning in complex and disparate marketing data, you will... Read more learn to integrate, visualize, and leverage data to generate meaningful insights in the areas of digital marketing communications, customer experience and lifecycle, and brand management. You can apply this knowledge to: design and implement results-oriented digital marketing campaigns, maximize campaign effectiveness by determining ideal contact frequency and timing, demonstrate marketing ROI beyond intermediate marketing metrics, measure social media influence and its impact on your brand, calculate brand valuation and effectively communicate it to stakeholders, assess ecommerce trends and customer preferences, and determine customer lifetime value to improve customer selection and optimal marketing research allocation. This completely online program gives you the in-depth expertise needed to influence marketing strategy and decision-making in today’s data-driven environment, helping you to transform both your organization and your career.Read less
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
Online
The Master’s in Marketing Analytics and Insights empowers today’s marketer by helping them embrace technology and analytics tools to maximize their organization’s marketing investment. Instead of drowning in complex and disparate marketing data, you will... Read more learn to integrate, visualize, and leverage data to generate meaningful insights in the areas of digital marketing communications, customer experience and lifecycle, and brand management. You can apply this knowledge to: design and implement results-oriented digital marketing campaigns, maximize campaign effectiveness by determining ideal contact frequency and timing, demonstrate marketing ROI beyond intermediate marketing metrics, measure social media influence and its impact on your brand, calculate brand valuation and effectively communicate it to stakeholders, assess ecommerce trends and customer preferences, and determine customer lifetime value to improve customer selection and optimal marketing research allocation. This completely online program gives you the in-depth expertise needed to influence marketing strategy and decision-making in today’s data-driven environment, helping you to transform both your organization and your career.Read less
Admission Requirements
80+
6+
3+
For admission to the Graduate School, an applicant must hold either (1) a baccalaureate degree from a regionally accredited U.S. institution or (2) a tertiary (postsecondary) degree that is deemed comparable to a four-year bachelor's degree from a regionally accredited U.S. institution. This degree must be from an officially recognized degree-granting institution in the country in which it operates. Baccalaureate degree with a 3.0 minimum undergraduate GPA (or equivalent).
Jan
May
Tuition fees
Domestic
31,380 USD
International
31,380 USD
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Master's in Marketing Analytics and Insights
The Pennsylvania State University, University Park, United States
31,380 USDTuition Fee/year
MarketingMain Subject Area
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
Online
Read more learn to integrate, visualize, and leverage data to generate meaningful insights in the areas of digital marketing communications, customer experience and lifecycle, and brand management. You can apply this knowledge to: design and implement results-oriented digital marketing campaigns, maximize campaign effectiveness by determining ideal contact frequency and timing, demonstrate marketing ROI beyond intermediate marketing metrics, measure social media influence and its impact on your brand, calculate brand valuation and effectively communicate it to stakeholders, assess ecommerce trends and customer preferences, and determine customer lifetime value to improve customer selection and optimal marketing research allocation. This completely online program gives you the in-depth expertise needed to influence marketing strategy and decision-making in today’s data-driven environment, helping you to transform both your organization and your career. Read less
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
Online
Read more learn to integrate, visualize, and leverage data to generate meaningful insights in the areas of digital marketing communications, customer experience and lifecycle, and brand management. You can apply this knowledge to: design and implement results-oriented digital marketing campaigns, maximize campaign effectiveness by determining ideal contact frequency and timing, demonstrate marketing ROI beyond intermediate marketing metrics, measure social media influence and its impact on your brand, calculate brand valuation and effectively communicate it to stakeholders, assess ecommerce trends and customer preferences, and determine customer lifetime value to improve customer selection and optimal marketing research allocation. This completely online program gives you the in-depth expertise needed to influence marketing strategy and decision-making in today’s data-driven environment, helping you to transform both your organization and your career. Read less
Admission Requirements
Tuition fees
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
More programs from the university
Arts and Humanities (2)
Bachelor of Arts in History
Bachelor of Arts in History
Bachelor of Design in Digital Multimedia Design
Bachelor of Design in Digital Multimedia Design
Business and Management (7)
Bachelor of Arts in Organizational Leadership
Bachelor of Arts in Organizational Leadership
Bachelor of Science in Accounting
Bachelor of Science in Accounting
Bachelor of Science in Agribusiness Management
Bachelor of Science in Agribusiness Management
Bachelor of Science in Business
Bachelor of Science in Business
Bachelor of Science in Finance
Bachelor of Science in Finance
Bachelor of Science in Marketing
Bachelor of Science in Marketing
Bachelor of Science in Organizational Leadership
Bachelor of Science in Organizational Leadership
Engineering and Technology (3)
Bachelor of Science in Cybersecurity Analytics and Operations
Bachelor of Science in Cybersecurity Analytics and Operations
Bachelor of Science in Information Sciences and Technology
Bachelor of Science in Information Sciences and Technology
Bachelor of Science in Software Engineering
Bachelor of Science in Software Engineering
Life Sciences and Medicine (5)
Bachelor of Arts in Psychology
Bachelor of Arts in Psychology
Bachelor of Science in Behavioral Health
Bachelor of Science in Behavioral Health
Bachelor of Science in Nursing
Bachelor of Science in Nursing
Bachelor of Science in Psychology
Bachelor of Science in Psychology
Bachelor of Science in Turfgrass Science
Bachelor of Science in Turfgrass Science
Social Sciences and Management (21)
Bachelor of Arts in Digital Journalism and Media
Bachelor of Arts in Digital Journalism and Media
Bachelor of Arts in Economics
Bachelor of Arts in Economics
Bachelor of Arts in Energy and Sustainability Policy
Bachelor of Arts in Energy and Sustainability Policy
Bachelor of Arts in International Politics
Bachelor of Arts in International Politics
Bachelor of Arts in Labor and Human Resources
Bachelor of Arts in Labor and Human Resources
Bachelor of Arts in Law and Society
Bachelor of Arts in Law and Society
Bachelor of Arts in Letters, Arts, and Sciences
Bachelor of Arts in Letters, Arts, and Sciences
Bachelor of Arts in Organizational and Professional Communication
Bachelor of Arts in Organizational and Professional Communication
Bachelor of Arts in Political Science
Bachelor of Arts in Political Science
Bachelor of Arts in Strategic Communications
Bachelor of Arts in Strategic Communications
Bachelor of Science in Criminal Justice
Bachelor of Science in Criminal Justice
Bachelor of Science in Economics
Bachelor of Science in Economics
Bachelor of Science in Energy and Sustainability Policy
Bachelor of Science in Energy and Sustainability Policy
Bachelor of Science in Health Policy and Administration
Bachelor of Science in Health Policy and Administration
Bachelor of Science in Human Development and Family Studies
Bachelor of Science in Human Development and Family Studies
Bachelor of Science in Integrated Social Sciences
Bachelor of Science in Integrated Social Sciences
Bachelor of Science in Labor and Human Resources
Bachelor of Science in Labor and Human Resources
Bachelor of Science in Organizational and Professional Communication
Bachelor of Science in Organizational and Professional Communication
Bachelor of Science in Political Science
Bachelor of Science in Political Science
Bachelor of Science in Recreation, Park, and Tourism Management - Commercial Recreation and Tourism Management Option
Bachelor of Science in Recreation, Park, and Tourism Management - Commercial Recreation and Tourism Management Option
Bachelor of Science in Security and Risk Analysis - Information and Cyber Security Option
Bachelor of Science in Security and Risk Analysis - Information and Cyber Security Option
Arts and Humanities (2)
Master of Geographic Information Systems
Master of Geographic Information Systems
Master of Professional Studies in Geodesign
Master of Professional Studies in Geodesign
Business and Management (8)
Master of Finance
Master of Finance
Master of Professional Accounting
Master of Professional Accounting
Master of Professional Studies in Enterprise Architecture and Business Transformation
Master of Professional Studies in Enterprise Architecture and Business Transformation
Master of Professional Studies in Organization Development and Change
Master of Professional Studies in Organization Development and Change
Master of Project Management
Master of Project Management
Master's in Corporate Innovation and Entrepreneurship
Master's in Corporate Innovation and Entrepreneurship
Master's in Marketing Analytics and Insights
Master's in Marketing Analytics and Insights
Master's in Strategic Management and Executive Leadership
Master's in Strategic Management and Executive Leadership
Engineering and Technology (10)
Master of Engineering Management
Master of Engineering Management
Master of Engineering in Additive Manufacturing and Design
Master of Engineering in Additive Manufacturing and Design
Master of Engineering in Electrical Engineering
Master of Engineering in Electrical Engineering
Master of Engineering in Industrial Engineering
Master of Engineering in Industrial Engineering
Master of Engineering in Nuclear Engineering
Master of Engineering in Nuclear Engineering
Master of Engineering in Systems Engineering
Master of Engineering in Systems Engineering
Master of Professional Studies in Cybersecurity Analytics and Operations
Master of Professional Studies in Cybersecurity Analytics and Operations
Master of Professional Studies in Renewable Energy and Sustainability Systems
Master of Professional Studies in Renewable Energy and Sustainability Systems
Master of Science in Mechanical Engineering
Master of Science in Mechanical Engineering
Master of Software Engineering
Master of Software Engineering
Life Sciences and Medicine (4)
Master of Professional Studies in Nutritional Sciences
Master of Professional Studies in Nutritional Sciences
Master of Professional Studies in Psychology of Leadership
Master of Professional Studies in Psychology of Leadership
Master of Professional Studies in Turfgrass Management
Master of Professional Studies in Turfgrass Management
Master of Science in Nursing
Master of Science in Nursing
Natural Sciences (1)
Master of Professional Studies in Ecosystem Management and Administration
Master of Professional Studies in Ecosystem Management and Administration
Social Sciences and Management (26)
Master of Applied Statistics
Master of Applied Statistics
Master of Education in Curriculum and Instruction
Master of Education in Curriculum and Instruction
Master of Education in Educational Leadership
Master of Education in Educational Leadership
Master of Education in Higher Education
Master of Education in Higher Education
Master of Education in Learning, Design, and Technology
Master of Education in Learning, Design, and Technology
Master of Education in Lifelong Learning and Adult Education
Master of Education in Lifelong Learning and Adult Education
Master of Education in Special Education
Master of Education in Special Education
Master of Health Administration in Health Policy and Administration
Master of Health Administration in Health Policy and Administration
Master of Professional Studies in Applied Demography
Master of Professional Studies in Applied Demography
Master of Professional Studies in Community and Economic Development
Master of Professional Studies in Community and Economic Development
Master of Professional Studies in Criminal Justice Policy and Administration
Master of Professional Studies in Criminal Justice Policy and Administration
Master of Professional Studies in Data Analytics
Master of Professional Studies in Data Analytics
Master of Professional Studies in Data Analytics - Marketing Analytics Option
Master of Professional Studies in Data Analytics - Marketing Analytics Option
Master of Professional Studies in Data Analytics – Business Analytics Option
Master of Professional Studies in Data Analytics – Business Analytics Option
Master of Professional Studies in Homeland Security
Master of Professional Studies in Homeland Security
Master of Professional Studies in Homeland Security - Agricultural Biosecurity and Food Defense Option
Master of Professional Studies in Homeland Security - Agricultural Biosecurity and Food Defense Option
Master of Professional Studies in Homeland Security - Counterterrorism Option
Master of Professional Studies in Homeland Security - Counterterrorism Option
Master of Professional Studies in Homeland Security - Geospatial Intelligence Option
Master of Professional Studies in Homeland Security - Geospatial Intelligence Option
Master of Professional Studies in Homeland Security - Information Security and Forensics Option
Master of Professional Studies in Homeland Security - Information Security and Forensics Option
Master of Professional Studies in Homeland Security - Public Health Preparedness Option
Master of Professional Studies in Homeland Security - Public Health Preparedness Option
Master of Professional Studies in Homeland Security – Cyber Threat Analytics and Prevention Option
Master of Professional Studies in Homeland Security – Cyber Threat Analytics and Prevention Option
Master of Professional Studies in Human Resources and Employment Relations
Master of Professional Studies in Human Resources and Employment Relations
Master of Professional Studies in Strategic Communications
Master of Professional Studies in Strategic Communications
Master of Public Administration
Master of Public Administration
Master of Science in Spatial Data Science
Master of Science in Spatial Data Science
Master of Supply Chain Management
Master of Supply Chain Management
Online/Distance MBA (1)
Master of Business Administration
Master of Business Administration