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B.S.B. in Marketing Consumer behavior. Product development. Pricing. Channels of distribution. Efficient promotion. Marketing research. Learn all these facets (in a traditional, online, or hybrid setting) of marketing on your way to becoming a master brand... Read more
B.S.B. in Marketing Consumer behavior. Product development. Pricing. Channels of distribution. Efficient promotion. Marketing research. Learn all these facets (in a traditional, online, or hybrid setting) of marketing on your way to becoming a master brand storyteller.
Program Highlights
An AASCB-accredited program
A rigorous curriculum
Support from the entire Mastodon community
Business-networking opportunities
A prestigious Purdue degree
Student Learning Outcomes
Upon completion of this degree, students will be able to demonstrate the following learning outcomes:
Integrate fundamental principles of business theory and practice
Solve problems by modeling, analyzing data (qualitative and numeric), and using critical-thinking skills
Understand the global and cultural implications of business decisions
Understand ethical considerations in business decisions
Understand the relationship between the community and business
Demonstrate effective communication and teamwork skills
Be prepared for lifelong learning in a dynamic environment
B.S.B. in Marketing Consumer behavior. Product development. Pricing. Channels of distribution. Efficient promotion. Marketing research. Learn all these facets (in a traditional, online, or hybrid setting) of marketing on your way to becoming a master brand... Read more
B.S.B. in Marketing Consumer behavior. Product development. Pricing. Channels of distribution. Efficient promotion. Marketing research. Learn all these facets (in a traditional, online, or hybrid setting) of marketing on your way to becoming a master brand storyteller.
Program Highlights
An AASCB-accredited program
A rigorous curriculum
Support from the entire Mastodon community
Business-networking opportunities
A prestigious Purdue degree
Student Learning Outcomes
Upon completion of this degree, students will be able to demonstrate the following learning outcomes:
Integrate fundamental principles of business theory and practice
Solve problems by modeling, analyzing data (qualitative and numeric), and using critical-thinking skills
Understand the global and cultural implications of business decisions
Understand ethical considerations in business decisions
Understand the relationship between the community and business
Demonstrate effective communication and teamwork skills
Be prepared for lifelong learning in a dynamic environment
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Bachelor of Science in Business (Marketing)
Purdue University, West Lafayette, United States
8,941 USDTuition Fee/year
MarketingMain Subject Area
Program overview
Main Subject
Marketing
Degree
BS
Study Level
Undergraduate
Study Mode
Online
Consumer behavior. Product development. Pricing. Channels of distribution. Efficient promotion. Marketing research. Learn all these facets (in a traditional, online, or hybrid setting) of marketing on your way to becoming a master brand...
Read more
Consumer behavior. Product development. Pricing. Channels of distribution. Efficient promotion. Marketing research. Learn all these facets (in a traditional, online, or hybrid setting) of marketing on your way to becoming a master brand storyteller.
Program Highlights
Student Learning Outcomes
Upon completion of this degree, students will be able to demonstrate the following learning outcomes:
Be prepared for lifelong learning in a dynamic environment
Read lessProgram overview
Main Subject
Marketing
Degree
BS
Study Level
Undergraduate
Study Mode
Online
Consumer behavior. Product development. Pricing. Channels of distribution. Efficient promotion. Marketing research. Learn all these facets (in a traditional, online, or hybrid setting) of marketing on your way to becoming a master brand...
Read more
Consumer behavior. Product development. Pricing. Channels of distribution. Efficient promotion. Marketing research. Learn all these facets (in a traditional, online, or hybrid setting) of marketing on your way to becoming a master brand storyteller.
Program Highlights
Student Learning Outcomes
Upon completion of this degree, students will be able to demonstrate the following learning outcomes:
Be prepared for lifelong learning in a dynamic environment
Read lessAdmission Requirements
Tuition fees
Domestic (Out of State)
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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