Bachelor of Business Administration - Electronic Commerce / Digital Marketing 48 months Undergraduate Program By University of Toledo |Top Universities

Bachelor of Business Administration - Electronic Commerce / Digital Marketing

Program Duration

48 monthsProgram duration

Main Subject Area

Business and Management StudiesMain Subject Area

Program overview

Main Subject

Business and Management Studies

Degree

Other

Study Level

Undergraduate

The electronic commerce (e-commerce) specialization provides students with the managerial and technical skills for successful careers in the Internet economy. E-commerce competencies are essential for business professionals in fields such as marketing, financial services, international business, purchasing, information systems, operations management and professional sales. Program Requirements Required Courses: 12 hours EBUS 3090 E-Commerce and the Networked Economy EBUS 3180 Web Design for Business Communication EBUS 4040 E-Commerce Intelligence Management EBUS 4150 E-Commerce Business Models & Project Management Electives - Choose one of the following career tracks: 9 hours Digital Technology Track INFS 3380 Web Application Development I INFS 3240 Business Intelligence Systems INFS 3780 Enterprise Wide Information System Management Or Digital Marketing Applications Track MKTG 3280 Internet Marketing (required in this career track) And 2 courses from MKTG 3260 Global Framework for E-commerce/Mobile marketing MKTG 4980 Special Topics MKTG 4940 Internship

Program overview

Main Subject

Business and Management Studies

Degree

Other

Study Level

Undergraduate

The electronic commerce (e-commerce) specialization provides students with the managerial and technical skills for successful careers in the Internet economy. E-commerce competencies are essential for business professionals in fields such as marketing, financial services, international business, purchasing, information systems, operations management and professional sales. Program Requirements Required Courses: 12 hours EBUS 3090 E-Commerce and the Networked Economy EBUS 3180 Web Design for Business Communication EBUS 4040 E-Commerce Intelligence Management EBUS 4150 E-Commerce Business Models & Project Management Electives - Choose one of the following career tracks: 9 hours Digital Technology Track INFS 3380 Web Application Development I INFS 3240 Business Intelligence Systems INFS 3780 Enterprise Wide Information System Management Or Digital Marketing Applications Track MKTG 3280 Internet Marketing (required in this career track) And 2 courses from MKTG 3260 Global Framework for E-commerce/Mobile marketing MKTG 4980 Special Topics MKTG 4940 Internship

Admission requirements

6+

Tuition fee and scholarships

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
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Where to look for scholarship opportunities

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How to apply to scholarships relevant to you

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A list of available scholarships around the world

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A scholarship application checklist

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More programs from the university

Founded in 1872, UT is one of fifteen comprehensive, publicly funded universities in the state of Ohio. Located in northwest Ohio, the University offers undergraduate, graduate, law, medical, and English Language programs with over 1,600 full and part-time faculty members. Recently we merged with the Medical College of Ohio, which makes us one of only a handful of public institutions with colleges of business, education, engineering, law, medecine, and pharmacy. With over $60 million in research funding and the third largest budget for public universities in Ohio, we have an economic impact of over $700 million in the region. The campus is on more than 200 acres with many new and beautifully restored buildings. The campus is located in one of Toledo's finest residential sections, it provides a suburban atmosphere, yet is an integral part of the civic, cultural and commercial life of the city. The Offices of International Admission and International Student Services at the University provide a wide variety of services to the more than 1,000 international students, faculty and staff at UT. Members of these offices evaluate all international applications for admission to undergraduate study, conduct orientation programs, assist students in finding suitable housing, offer immigration counseling services, and provide intensive English instruction through the American Language Institute.

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