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Designed for the digital marketing environment, the MSc in Marketing encompasses elements of marketing management and strategy, consumer behaviour, digital marketing (including Google Analytics), marketing analytics (including SAS database training),... Read more
Designed for the digital marketing environment, the MSc in Marketing encompasses elements of marketing management and strategy, consumer behaviour, digital marketing (including Google Analytics), marketing analytics (including SAS database training), research methods and international marketing.
The MSc Marketing programme has been designed to equip the next generation of marketing professionals with the necessary conceptual, analytical and practical skills required by firms to compete in the global marketplace.
Professional Accreditations:
Accreditation has been gained from The Chartered Institute of Marketing (CIM) – The leading professional body for marketers worldwide which exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners. Students of the MSc Marketing programme can register as students with CIM and will have access to all CIM resources including webinars and Marketing Expert (additional fee will apply). Students will be able to attend local CIM branch events and seminars, which offer networking opportunities and the chance to keep abreast of current marketing thinking and practice. Upon successful completion of the MSc Marketing programme, students will have a number of exemptions from CIM professional examinations. Students can undertake the CiM Certificate in Professional Marketing, which requires them to complete 1 online module (students are exempt from 2 other modules) or the CiM Diploma in Professional Marketing, which requires them to complete 2 online modules (students are exempt from 1 other module).
The Digital Marketing (featuring Google Analytics) module encourages students to work towards a Google Analytics Individual Qualification (GAIQ). This is a signal to employers that our MSc Marketing students have both the theoretical and practical skills to compete. The examination fee will be reimbursed by the School (subject to attaining the award during the module).
Designed for the digital marketing environment, the MSc in Marketing encompasses elements of marketing management and strategy, consumer behaviour, digital marketing (including Google Analytics), marketing analytics (including SAS database training),... Read more
Designed for the digital marketing environment, the MSc in Marketing encompasses elements of marketing management and strategy, consumer behaviour, digital marketing (including Google Analytics), marketing analytics (including SAS database training), research methods and international marketing.
The MSc Marketing programme has been designed to equip the next generation of marketing professionals with the necessary conceptual, analytical and practical skills required by firms to compete in the global marketplace.
Professional Accreditations:
Accreditation has been gained from The Chartered Institute of Marketing (CIM) – The leading professional body for marketers worldwide which exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners. Students of the MSc Marketing programme can register as students with CIM and will have access to all CIM resources including webinars and Marketing Expert (additional fee will apply). Students will be able to attend local CIM branch events and seminars, which offer networking opportunities and the chance to keep abreast of current marketing thinking and practice. Upon successful completion of the MSc Marketing programme, students will have a number of exemptions from CIM professional examinations. Students can undertake the CiM Certificate in Professional Marketing, which requires them to complete 1 online module (students are exempt from 2 other modules) or the CiM Diploma in Professional Marketing, which requires them to complete 2 online modules (students are exempt from 1 other module).
The Digital Marketing (featuring Google Analytics) module encourages students to work towards a Google Analytics Individual Qualification (GAIQ). This is a signal to employers that our MSc Marketing students have both the theoretical and practical skills to compete. The examination fee will be reimbursed by the School (subject to attaining the award during the module).
Normally a 2.1 Honours degree or equivalent qualification acceptable to the University in any discipline.
15 Aug 2025
1 Year
Sep
Candidates are required to submit references or letter(s) of recommendation for acceptance
Tuition fees
Domestic
8,800 GBP
International
25,800 GBP
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
MSc Marketing
Queen’s University Belfast, Belfast, United Kingdom
12 monthsProgram duration
25,800 GBPTuition Fee/year
15 Aug, 2025Application Deadline
MarketingMain Subject Area
Program overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Designed for the digital marketing environment, the MSc in Marketing encompasses elements of marketing management and strategy, consumer behaviour, digital marketing (including Google Analytics), marketing analytics (including SAS database training),...
Read more
Designed for the digital marketing environment, the MSc in Marketing encompasses elements of marketing management and strategy, consumer behaviour, digital marketing (including Google Analytics), marketing analytics (including SAS database training), research methods and international marketing.
The MSc Marketing programme has been designed to equip the next generation of marketing professionals with the necessary conceptual, analytical and practical skills required by firms to compete in the global marketplace.
Professional Accreditations:
- Accreditation has been gained from The Chartered Institute of Marketing (CIM) – The leading professional body for marketers worldwide which exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners. Students of the MSc Marketing programme can register as students with CIM and will have access to all CIM resources including webinars and Marketing Expert (additional fee will apply). Students will be able to attend local CIM branch events and seminars, which offer networking opportunities and the chance to keep abreast of current marketing thinking and practice. Upon successful completion of the MSc Marketing programme, students will have a number of exemptions from CIM professional examinations. Students can undertake the CiM Certificate in Professional Marketing, which requires them to complete 1 online module (students are exempt from 2 other modules) or the CiM Diploma in Professional Marketing, which requires them to complete 2 online modules (students are exempt from 1 other module).
- The Digital Marketing (featuring Google Analytics) module encourages students to work towards a Google Analytics Individual Qualification (GAIQ). This is a signal to employers that our MSc Marketing students have both the theoretical and practical skills to compete. The examination fee will be reimbursed by the School (subject to attaining the award during the module).
Read lessProgram overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Designed for the digital marketing environment, the MSc in Marketing encompasses elements of marketing management and strategy, consumer behaviour, digital marketing (including Google Analytics), marketing analytics (including SAS database training),...
Read more
Designed for the digital marketing environment, the MSc in Marketing encompasses elements of marketing management and strategy, consumer behaviour, digital marketing (including Google Analytics), marketing analytics (including SAS database training), research methods and international marketing.
The MSc Marketing programme has been designed to equip the next generation of marketing professionals with the necessary conceptual, analytical and practical skills required by firms to compete in the global marketplace.
Professional Accreditations:
- Accreditation has been gained from The Chartered Institute of Marketing (CIM) – The leading professional body for marketers worldwide which exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners. Students of the MSc Marketing programme can register as students with CIM and will have access to all CIM resources including webinars and Marketing Expert (additional fee will apply). Students will be able to attend local CIM branch events and seminars, which offer networking opportunities and the chance to keep abreast of current marketing thinking and practice. Upon successful completion of the MSc Marketing programme, students will have a number of exemptions from CIM professional examinations. Students can undertake the CiM Certificate in Professional Marketing, which requires them to complete 1 online module (students are exempt from 2 other modules) or the CiM Diploma in Professional Marketing, which requires them to complete 2 online modules (students are exempt from 1 other module).
- The Digital Marketing (featuring Google Analytics) module encourages students to work towards a Google Analytics Individual Qualification (GAIQ). This is a signal to employers that our MSc Marketing students have both the theoretical and practical skills to compete. The examination fee will be reimbursed by the School (subject to attaining the award during the module).
Read lessAdmission Requirements
Normally a 2.1 Honours degree or equivalent qualification acceptable to the University in any discipline.
Tuition fees
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
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PhD Electrical and Electronic Engineering
PhD Electrical and Electronic Engineering
Queen’s Business School (4)
Accounting PhD
Accounting PhD
PhD Economics
PhD Economics
PhD Finance
PhD Finance
PhD Management
PhD Management
School of Arts, English and Languages (13)
PhD Arts Management and Cultural Policy
PhD Arts Management and Cultural Policy
PhD Drama
PhD Drama
PhD English
PhD English
PhD Film Studies
PhD Film Studies
PhD French
PhD French
PhD Interpreting
PhD Interpreting
PhD Irish & Celtic
PhD Linguistics
PhD Lusophone
PhD Media and Broadcast
PhD Music
PhD Spanish
PhD Translation
School of Biological Sciences (1)
PhD Biological Sciences
PhD Biological Sciences
School of Chemistry and Chemical Engineering (2)
PhD Chemical Engineering
PhD Chemical Engineering
PhD Chemistry
PhD Chemistry
School of Electronics, Electrical Engineering and Computer Science (1)
PhD Computer Science
PhD Computer Science
School of History, Anthropology, Philosophy and Politics (7)
PhD Anthropological Studies
PhD Anthropological Studies
PhD Cognition and Culture
PhD Cognition and Culture
PhD History
PhD History
PhD International Studies
PhD International Studies
PhD Philosophy
PhD Philosophy
PhD Politics
PhD Politics
PhD Public Policy
School of Law (1)
PhD Law
PhD Law
School of Mathematics and Physics (2)
PhD Mathematics
PhD Mathematics
PhD Physics
PhD Physics
School of Mechanical and Aerospace Engineering (2)
PhD Aerospace Engineering
PhD Aerospace Engineering
PhD Mechanical Engineering
PhD Mechanical Engineering
School of Medicine, Dentistry and Biomedical Sciences (2)
PhD Dentistry
PhD Dentistry
PhD Medicine
PhD Medicine
School of Natural and Built Environment (6)
PhD Archaeology & Palaeoecology
PhD Archaeology & Palaeoecology
PhD Architecture
PhD Architecture
PhD Architecture (Practice-Based)
PhD Architecture (Practice-Based)
PhD Civil Engineering
PhD Civil Engineering
PhD Geography
PhD Geography
PhD Planning
PhD Planning
School of Nursing and Midwifery (1)
PhD Nursing and Midwifery
PhD Nursing and Midwifery
School of Pharmacy (1)
PhD Pharmacy
PhD Pharmacy
School of Psychology (3)
DClinPsych Clinical Psychology
DClinPsych Clinical Psychology
DECAP Educational, Child and Adolescent Psychology (DECAP - Doctorate)
DECAP Educational, Child and Adolescent Psychology (DECAP - Doctorate)
PhD Psychology
PhD Psychology
School of Social Sciences, Education and Social Work (5)
PhD Criminology
PhD Criminology
PhD Education
PhD Education
PhD Social Policy
PhD Social Policy
PhD Social Work
PhD Social Work
PhD Sociology
PhD Sociology