Bachelor of Science in Strategic Communication 48 months Undergraduate Program By Northern Arizona University |Top Universities
Program Duration

48 monthsProgram duration

Main Subject Area

Business and Management StudiesMain Subject Area

Program overview

Main Subject

Business and Management Studies

Degree

Other

Study Level

Undergraduate

Prepare yourself for a career in communication—learn to craft effective advertising, nurture productive relationships with the business world, and bridge the gap between buyers and sellers in the world of merchandising. Research shows that communication professionals commonly move between advertising, merchandising and public relations throughout their careers. Our new major will give you a broad portfolio of classes to make you more flexible and competitive in today’s job market. You will become exposed to many areas of strategic communication during a 24-hour core that includes advertising, merchandising, and public relations classes. You will then specialize in one of these areas, choosing classes of most interest to you and most benefit to your career. Throughout your major, you will develop skills highly sought after in the workplace, including: Written communication Oral communication Critical thinking Media (including on-line engagement) Available Emphasis Areas: Advertising Merchandising Public Relations Career Opportunities: In Advertising including: account management, client services, marketing and promotion In Merchandising including: buying, trend forecasting, visual merchandising, and retail management In Public Relations including: media relations, non-profit and governmental agencies

Program overview

Main Subject

Business and Management Studies

Degree

Other

Study Level

Undergraduate

Prepare yourself for a career in communication—learn to craft effective advertising, nurture productive relationships with the business world, and bridge the gap between buyers and sellers in the world of merchandising. Research shows that communication professionals commonly move between advertising, merchandising and public relations throughout their careers. Our new major will give you a broad portfolio of classes to make you more flexible and competitive in today’s job market. You will become exposed to many areas of strategic communication during a 24-hour core that includes advertising, merchandising, and public relations classes. You will then specialize in one of these areas, choosing classes of most interest to you and most benefit to your career. Throughout your major, you will develop skills highly sought after in the workplace, including: Written communication Oral communication Critical thinking Media (including on-line engagement) Available Emphasis Areas: Advertising Merchandising Public Relations Career Opportunities: In Advertising including: account management, client services, marketing and promotion In Merchandising including: buying, trend forecasting, visual merchandising, and retail management In Public Relations including: media relations, non-profit and governmental agencies

Admission requirements

Undergraduate

6+

Tuition fee and scholarships

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

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Where to look for scholarship opportunities

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How to apply to scholarships relevant to you

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A list of available scholarships around the world

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A scholarship application checklist

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More programs from the university

Northern Arizona University is a four-year public research university in Flagstaff, Arizona that offers more than 170 different bachelor’s, master’s, and doctoral programs. Our degree programs are also accessible at more than 20 statewide locations and online. With nationally ranked undergraduate and graduate programs, Northern Arizona University delivers a rigorous, learner-centered education. At Northern Arizona University, you can make a difference. You’ll have opportunities to: 

* become a leader on campus and in the community
* conduct research in high-quality labs and facilities
* gain hands-on experience in your career field
* work closely with faculty mentors

We have an array of student support services that will help you realize your aspirations. Northern Arizona University also offers a four-year, fixed tuition rate to undergraduate students.

Northern Arizona University is a four-year public research university in Flagstaff, Arizona, that offers more than 200 different bachelor’s, master’s, and doctoral programs. Our degree programs are also accessible at more than 20 statewide locations and online. With nationally ranked undergraduate and graduate programs, Northern Arizona University delivers a rigorous, learner-centered education. At Northern Arizona University, you can make a difference. You’ll have opportunities to: 


* become a leader on campus and in the community 
* conduct research in high-quality labs and facilities 
* gain hands-on experience in your career field 
* work closely with faculty mentors 

We have an array of student support services that will help you realize your aspirations. Northern Arizona University also offers a four-year, fixed tuition rate to undergraduate students.

Undergrad programs