Strategic Planning Postgraduate Program By Miami Ad School |Top Universities
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Strategic Planning

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Main Subject Area

MarketingMain Subject Area

Program overview

Main Subject

Marketing

Degree

MSci

Study Level

Masters

Study Mode

On Campus

The unique partnership between FIU and M.AD School started in early 1990s with the novel approach of combining higher education with practical, hands-on courses to teach creativity in advertising and strategic communications. The program trains the left (logical) and right (creative) sides of the brain with the goal of developing global creatives specializing in art direction, copywriting, social media strategy and strategic planning. Students of the dual-enrollment program take classes at both schools, M.AD School located in Midtown Miami and FIU’s Biscayne Bay Campus in North Miami and FIU CARTA | Mana Wynwood’s collaboration hub in Wynwood. The longest distance between campuses is around 11 miles. The program is completed in approximately 19 months and 39-credit hours. Culmination of the program results in a creative portfolio developed at M.AD School along with a network of industry contacts, real-world experience, and a master’s degree granted by FIU. Portfolios showcase strategic creativity through a body of work and the graduate degree demonstrates an elevated rigor of thought giving the graduate a definite competitive edge in the field. 

Program overview

Main Subject

Marketing

Degree

MSci

Study Level

Masters

Study Mode

On Campus

The unique partnership between FIU and M.AD School started in early 1990s with the novel approach of combining higher education with practical, hands-on courses to teach creativity in advertising and strategic communications. The program trains the left (logical) and right (creative) sides of the brain with the goal of developing global creatives specializing in art direction, copywriting, social media strategy and strategic planning. Students of the dual-enrollment program take classes at both schools, M.AD School located in Midtown Miami and FIU’s Biscayne Bay Campus in North Miami and FIU CARTA | Mana Wynwood’s collaboration hub in Wynwood. The longest distance between campuses is around 11 miles. The program is completed in approximately 19 months and 39-credit hours. Culmination of the program results in a creative portfolio developed at M.AD School along with a network of industry contacts, real-world experience, and a master’s degree granted by FIU. Portfolios showcase strategic creativity through a body of work and the graduate degree demonstrates an elevated rigor of thought giving the graduate a definite competitive edge in the field. 

Admission requirements

3+
  • Two (2) forms of identification
  • Copy of official transcripts
  • Resume
  • Two (2) letters of recommendation
  • Letter of Intent
  • Essay
  • Immunization Documentation 

Tuition fee and scholarships

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
opportunities

Where to look for scholarship opportunities

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How to apply to scholarships relevant to you

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A list of available scholarships around the world

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A scholarship application checklist

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More programs from the university

The unique partnership between FIU and Miami Ad School started in early 1990s with the novel approach of combining higher education with practical, hands-on courses to teach creativity in advertising and strategic communications. The program trains the left (logical) and right (creative) sides of the brain with the goal of developing global creatives specializing in art direction, copywriting, social media strategy and strategic planning. 


Students of the dual-enrollment program take classes at both schools, M.AD School located in Midtown Miami and FIU’s Biscayne Bay Campus in North Miami and FIU CARTA | Mana Wynwood’s collaboration hub in Wynwood. The longest distance between campuses is around 11 miles. 


The program is completed in approximately 19 months and 39-credit hours. Culmination of the program resultsin a creative portfolio developed at Miami Ad School along with a network of industry contacts, real-world experience, and a master’s degree granted by FIU. Portfolios showcase strategic creativity through a body of work and the graduate degree demonstrates an elevated rigor of thought giving the graduate a definite competitive edge in the field.

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