Master in Marketing Management - Major in Customer Experience Management 12 months Postgraduate Program By Luiss Business School |Top Universities

Master in Marketing Management - Major in Customer Experience Management

Program Duration

12 monthsProgram duration

Tuitionfee

18,000 EURTuition Fee/year

Scholarship

YesScholarships

Main Subject Area

MarketingMain Subject Area

Program overview

Main Subject

Marketing

Degree

Other

Study Level

Masters

Study Mode

On Campus

Today more than ever, customers expect personalized experiences, a “transparent” relationship, efficient delivery and immediate satisfaction. There is no doubt that through the managerial management of the service it is possible to improve the Customer Experience and generate an advantage in the new competitive arena where product, quality and price are no longer sufficient to have full customer satisfaction. For these reasons, the Major in Customer Experience Management aims at providing a real understanding of the customer and the variables that influence its experience in the multiple interactions with the company. It represents a fundamental requirement for any organization that aspires to become “customer-centric”.

Program overview

Main Subject

Marketing

Degree

Other

Study Level

Masters

Study Mode

On Campus

Today more than ever, customers expect personalized experiences, a “transparent” relationship, efficient delivery and immediate satisfaction. There is no doubt that through the managerial management of the service it is possible to improve the Customer Experience and generate an advantage in the new competitive arena where product, quality and price are no longer sufficient to have full customer satisfaction. For these reasons, the Major in Customer Experience Management aims at providing a real understanding of the customer and the variables that influence its experience in the multiple interactions with the company. It represents a fundamental requirement for any organization that aspires to become “customer-centric”.

Admission requirements

12 Months
Sep

Tuition fee and scholarships

Domestic Students

18,000 EUR
-

International Students

18,000 EUR
-

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
opportunities

Where to look for scholarship opportunities

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How to apply to scholarships relevant to you

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A list of available scholarships around the world

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A scholarship application checklist

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More programs from the university

Luiss Business School offers One-year Master’s Programmes fully taught in English that meet the business market needs:

  • Master in Big Data and Management
  • Master in International Management
  • Master in International Management – Major in Global Energy Management
  • Master in Financial Management – Major in Corporate Finance
  • Master in Financial Management – Major in Risk and Insurance Management
  • Master in Management and Technology – Major in Business Transformation
  • Master in Fashion, Luxury and Tourism Management – Major in Tourism
  • Master in Fashion, Luxury and Tourism Management – Major in Luxury
  • Master in Fashion, Luxury and Tourism Management – Major in Fashion
  • Full-time MBA

How to apply

Luiss Business School application procedure involves Admission Test which evaluates the applicant’s skills, personal motivation and potential. The Admission Test can be held on campus in Rome (Italy) or remotely via Skype. Applications can be submitted on a rolling basis from October to July. The recruitment team offers dedicated support to candidates providing all necessary information concerning the admission process.

Tuition fees and scholarships

Please note that tuition fees vary depending on the programme. The One-year Master’s Programmes whole tuition fees range from 15,000 to 16,000 EUR. The MBA Programme whole tuition fees amount to 30,000 EUR. Luiss Business School offers different funding opportunities: scholarships, early bird, reductions and loans.

Location

Luiss Business School is a top-level Business school located in Italy, with a campus in the world’s heritage city of Rome where beauty, history and culture provide an amazing environment. The campus will ensure students a unique learning experience thanks to the digital technologies offered combined with the prestigious historical setting.

International Experience

Luiss Business School offers different international experience and study-abroad opportunities such as:

  • Exchange programmes
  • Double Degrees
  • International Weeks
  • The European Human Resource Management programme


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