Bachelor of Music (B.M.) with an Emphasis in Music Industry

The Music Industry program offers a broad course of study designed to meet the constantly changing requirements of a multi-faceted and protean industry. Music industry graduates are creative managers and entrepreneurs whose most valuable asset is versatility in an industry that requires flexibility to think beyond the limitations of narrow vocational study. Graduates have launched careers at such diverse businesses as American Society of Composers, Authors and Publishers (ASCAP), BMG Music Publishing, Columbia Creative Services, Epic Records, Creative Artists Agency and Red Light Management, in locations from Charlottesville, VA to New York, Los Angeles and Nashville. JMU offers both an undergraduate Music Industry Major and Minor. Majors take a core of music industry, business and traditional music courses. Majors and minors choose from a wide range of courses tailored to their interests, which serve as the foundation for later career growth and development. Course offerings include study in music production and promotion, music business, and technology, all with an emphasis on entrepreneurship in the music industry. Careers in music industry include: Advertising agencies Artist management Booking agencies Concert production and promotion Film scoring Independent record labels Major music journals and magazines Major recording labels Music publishing Song writing/arranging Public and commercial radio stations Recording studios Sound technician Audio post production Television stations Theater management