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MA Digital Marketing (German)
Cologne Campus, Cologne, Germany
5,700 EURTuition Fee/year
YesScholarships
Business and Management StudiesMain Subject Area
Program overview
Main Subject
Business and Management Studies
Degree
MA
Study Level
Masters
Study Mode
Online
Constant developments, such as Web 3.0, always present online marketing managers with new challenges. The digital marketing master course meets the requirements for future-oriented training. You will acquire specific specialist knowledge, for example in the areas of digital marketing strategy, content and cross-media marketing, as well as marketing analytics and search engine optimization (SEO). You will also get to know and apply trending topics such as audio marketing and messenger marketing.
You will study the first two semesters at our modern locations in Cologne or Stuttgart before spending the third semester at one of our partner universities abroad. In the fourth semester, the focus is on the preparation of your practice-oriented master's thesis.
Tuition fees per semester (EU / Non-EU):
Enrollment Fees:
Program overview
Main Subject
Business and Management Studies
Degree
MA
Study Level
Masters
Study Mode
Online
Constant developments, such as Web 3.0, always present online marketing managers with new challenges. The digital marketing master course meets the requirements for future-oriented training. You will acquire specific specialist knowledge, for example in the areas of digital marketing strategy, content and cross-media marketing, as well as marketing analytics and search engine optimization (SEO). You will also get to know and apply trending topics such as audio marketing and messenger marketing.
You will study the first two semesters at our modern locations in Cologne or Stuttgart before spending the third semester at one of our partner universities abroad. In the fourth semester, the focus is on the preparation of your practice-oriented master's thesis.
Tuition fees per semester (EU / Non-EU):
Enrollment Fees:
Admission requirements
Important Dates
Tuition fee and scholarships
Tuition Fee
Scholarships
Domestic Students
International Students
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
More programs from the university
Bachelor UG
Master PG
The Bachelor's programs in International Management, Finance & Management and Information Systems are characterized by their international orientation and a visionary focus. The lecturers are experts in their field and like to inspire their students. All courses contain of language and soft skill trainings, as well as integrated internships. Small learning groups and a personal atmosphere are typical for studying at ISM.
Business and Management (1)
B.Sc. Applied Data Science & Business Analytics
B.Sc. Information Systems
BA Global Brand & Fashion Management (German)
BA International Sports Management
BA Marketing & Communications Management (German)
BA Tourism & Event Management (German)
BSc Business Psychology (German)
BSc Finance & Management
BSc International Management
BSc Real Estate Management (German)
LLB Business Law (German)
ISM has a range of postgraduate business study options, including business masters, MBA, and PhD/DBA programs.
The Master`s programs last two years including an internship and a semester abroad. One of the highlights is the possibility to do a double degree with one of the highly respected partner universities.
ISM also offers business study options for bachelor graduates who have no background in business like the Master International Business or the MBA programs (full-time or part-time) for students with work experience.
PhD and DBA programs complete the study options.
Business and Management (2)
MA Digital Marketing (German)
MA Entrepreneurship
MA Luxury, Fashion & Sales Management
MA Strategic Marketing Management
MA Strategic Sports Management
MA Sustainability & Business Transformation
MSc Business Intelligence & Data Science
MSc Finance
MSc International Business (non-specialist Master)
MSc International Logistics & Supply Chain Management
MSc International Management
MSc Psychology & Management (German)
MSc Real Estate Management
Pre-Master (preparatory semester English)
Social Sciences and Management (2)
MA Human Resources Management & Digital Transformation (German)
MSc Industrial & Organizational Psychology (German)