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Join a community of 21,000 alumni at the triple-accredited ICN Business School.
MSc Marketing and Product Innovation
Paris La Défense, Puteaux, France
24 monthsProgram duration
9,500 EURTuition Fee/year
YesScholarships
MarketingMain Subject Area
Program overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
With the current evolution of the...
Read more markets and the digitalization of the product offer, the company must show innovation and reactivity facing a constant challenge: to be ahead of the competitors.
This MSc aims to teach the students how to manage all the steps of development of new products and services: strategy, elaboration of the innovation through design thinking, prototyping of the innovation, legal protection, launch on the market and follow-up of the client on physical and digital platforms. Read less
Program overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
With the current evolution of the...
Read more markets and the digitalization of the product offer, the company must show innovation and reactivity facing a constant challenge: to be ahead of the competitors.
This MSc aims to teach the students how to manage all the steps of development of new products and services: strategy, elaboration of the innovation through design thinking, prototyping of the innovation, legal protection, launch on the market and follow-up of the client on physical and digital platforms. Read less
Admission Requirements
Tuition Fee and Scholarships
Domestic Students
International Students
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
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