MSc in Global Marketing Management 12 months Postgraduate Program By Asia Pacific University of Technology and Innovation (APU) Malaysia |Top Universities

MSc in Global Marketing Management

Location

APU Campus, Kuala Lumpur, Malaysia
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Shortlist
Program Duration

12 monthsProgram duration

Tuitionfee

8,975 USDTuition Fee/year

Scholarship

YesScholarships

Main Subject Area

MarketingMain Subject Area

Program overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

This Master of Science in Global Marketing Management programme is specifically designed to provide: An overview on marketing in a global environment; An understanding towards the marketing blueprint that can be used in all countries, whether as a standard approach or adapted to specific characteristics of a particular market; Focus on thinking and planning marketing activities at a global level in the light of the market and its requirements. On successful completion of this programme, you will be able to assess the relevance of national and international trends and issues in cross border marketing. They will be able to evaluate the importance of creating, developing and maintaining a competitive advantage in a global context.

Program overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

This Master of Science in Global Marketing Management programme is specifically designed to provide: An overview on marketing in a global environment; An understanding towards the marketing blueprint that can be used in all countries, whether as a standard approach or adapted to specific characteristics of a particular market; Focus on thinking and planning marketing activities at a global level in the light of the market and its requirements. On successful completion of this programme, you will be able to assess the relevance of national and international trends and issues in cross border marketing. They will be able to evaluate the importance of creating, developing and maintaining a competitive advantage in a global context.

Admission requirements

6+
2.5+
A Bachelor’s degree in related fields with a minimum CGPA of 2.50 as accepted by the Senate.
1 Year
Oct
Jun

Tuition fee and scholarships

Domestic Students

7,951 USD
-

International Students

8,975 USD
-

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
opportunities

Where to look for scholarship opportunities

how_to

How to apply to scholarships relevant to you

list

A list of available scholarships around the world

checklist

A scholarship application checklist

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More programs from the university

The Bachelor (Hons) degree programmes at APU provide a range of disciplines in the areas of Computing & Technology, Business, Actuarial Studies, Banking & Finance, Accounting, Engineering, Design, Computer Games Development, International Relations, Psychology and Media. All programmes are conducted based on real world learning approaches and curriculum design that focus on enhancing your employability upon graduation.

In line with the Industrial Revolution 4.0, we at APU develop and execute our own IR4.0 Framework, through programmes that set Technology as a common core. The APU IR4.0 Framework  aims to future-proof the global workforce, in which graduates of this digital workforce are industry-ready, capable and are competent to remain competitive globally.

Areas of Studies:

Arts and Humanities (6)

BA (Hons) in Business Management

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BA (Hons) in Business Management with a Specialism in Digital Leadership

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BA (Hons) in Business Management with a Specialism in e-Business

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BA (Hons) in International Business Management

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BA (Hons) in Marketing Management

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BA (Hons) in Marketing Management with a Specialism in Digital Marketing

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BA (Hons) in Marketing Management with a Specialism in e-Business

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Bachelor in Banking & Finance (Hons)

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Bachelor in Banking and Finance (Hons) with a Specialism in Financial Technology

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Bachelor in Banking and Finance (Hons) with a Specialism in Investment Analytics

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Bachelor of Accounting and Finance (Honours)

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Bachelor of Accounting and Finance (Honours) with a Specialism in Accounting Technology

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Bachelor of Accounting and Finance (Honours) with a Specialism in Forensic Accounting

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Bachelor of Accounting and Finance (Honours) with a Specialism in Forex and Investments

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Certificate in Administrative Skills (CAS)

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Diploma in Accounting

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Diploma in Business Administration

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Diploma in Business Information Technology

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Foundation Programme (Business & Finance)

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BEng in Electrical & Electronic Engineering with Honours

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BEng in Mechatronic Engineering with Honours

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BSc (Hons) in Computer Games Development

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BSc (Hons) in Computer Science

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BSc (Hons) in Computer Science (Cyber Security)

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BSc (Hons) in Computer Science with a Specialism in Data Analytics

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BSc (Hons) in Computer Science with a Specialism in Digital Forensics

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BSc (Hons) in Information Technology

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BSc (Hons) in Information Technology with a Specialism in Business Information Systems

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BSc (Hons) in Information Technology with a Specialism in Cloud Engineering

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BSc (Hons) in Information Technology with a Specialism in Digital Transformation

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BSc (Hons) in Information Technology with a Specialism in Financial Technology (FinTech)

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BSc (Hons) in Information Technology with a Specialism in Information System Security

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BSc (Hons) in Information Technology with a Specialism in Internet of Things (IOT)

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BSc (Hons) in Information Technology with a Specialism in Mobile Technology

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BSc (Hons) in Multimedia Technology

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BSc (Hons) in Multimedia Technology with a Specialism in VR/AR

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BSc (Hons) in Software Engineering

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Bachelor of Computer Engineering with Honours

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Bachelor of Computer Science (Hons) (Intelligent Systems)

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Bachelor of Petroleum Engineering with Honours

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Certificate in Information & Communication Technology (CICT)

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Diploma in Electrical & Electronic Engineering

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Diploma in Information & Communication Technology

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Diploma in Information & Communication Technology with a Specialism in Data Informatics

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Diploma in Information & Communication Technology with a Specialism in Interactive Technology

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Diploma in Information & Communication Technology with a Specialism in Software Engineering

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Foundation Programme (Computing & Technology)

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Foundation Programme (Engineering)

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BSc (Hons) in Psychology

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BSc (Hons) in Actuarial Studies

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BSc (Hons) in Actuarial Studies with a Specialism in Data Analytics

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BSc (Hons) in Actuarial Studies with a Specialism in Financial Technology

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BA (Hons) in Digital Advertising

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BA (Hons) in Human Resource Management

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BA (Hons) in International Relations

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BA (Hons) in Media and Communication Studies

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BA (Hons) in Tourism Management

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Diploma in International Studies

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The School of Postgraduate Studies at APU is an established school for postgraduate education.

The school has a strong presence in the industry and is an obvious choice among professionals seeking to enhance their career and lifelong learning opportunities from Masters to PHD. The school offers a variety of specialised programmes. Our programmes are very much industry driven and relevant ensuring that our graduates are global citizens and industry ready. Alumni of the school have progressed into a number of significant careers in leading multinational technology based companies.

In line with APU’s vision, the school aims to enhance lifelong learning opportunities by being a leading provider of high quality and innovative postgraduate education in computing, business and technology. The school also aims to be a contributor to research at the national and international level. This is emphasised by our mission to provide high quality and internationally recognised and benchmarked postgraduate education and to be recognised for innovative facilitation of graduate study and educational activities.

Postgrad programs 28663