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The MBA Marketing concentration has been designed to enhance your marketing analytical skills to adapt to the increasingly dynamic and competitive business environment. The courses will equip you with an advanced understanding of marketing challenges to effectively plan, develop and implement appropriate marketing strategies. The case study based discussions in class will train you to investigate how companies access the market and apply marketing processes to achieve competitive advantage. The curriculum covers topics including consumer behaviour, market segmentation and competition, and teaches the theory and practice of the marketing lifecycle, from research and product development to communication, supply chains and strategic management.
Program overview
Main Subject
Marketing
Degree
MBA
Study Level
MBA
Study Mode
On Campus
The MBA Marketing concentration has been designed to enhance your marketing analytical skills to adapt to the increasingly dynamic and competitive business environment. The courses will equip you with an advanced understanding of marketing challenges to effectively plan, develop and implement appropriate marketing strategies. The case study based discussions in class will train you to investigate how companies access the market and apply marketing processes to achieve competitive advantage. The curriculum covers topics including consumer behaviour, market segmentation and competition, and teaches the theory and practice of the marketing lifecycle, from research and product development to communication, supply chains and strategic management.
A minimum score of 1400 on the English language portion of the EmSAT examination, or its equivalent on other national or internationally-recognized tests that are approved by the CAA
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
At Canadian University Dubai we deliver an education based on the Canadian curriculum, giving us internationally recognized quality and credibility. Our School of Graduate Studies offers two unique Master level programs that have been developed to respond to the increasingly globalized and technologically-driven business environment. There are three intakes a year for the Master of Business Administration and Master of Information Technology Management and Governance programs. The Fall intake starts in September, Spring intake in January and Summer intake in May. However, to ensure a steady flow of quality students to our highly-rated graduate programs, applications are received and assessed throughout the year. We encourage those considering one of our Graduate programs to apply as soon as possible as we process applications on a revolving basis.
At Canadian University Dubai we deliver an education based on the Canadian curriculum, giving us internationally recognized quality and credibility. Our School of Graduate Studies offers two unique Master level programs that have been developed to respond to the increasingly globalized and technologically-driven business environment. There are three intakes a year for the Master of Business Administration and Master of Information Technology Management and Governance programs. The Fall intake starts in September, Spring intake in January and Summer intake in May. However, to ensure a steady flow of quality students to our highly-rated graduate programs, applications are received and assessed throughout the year. We encourage those considering one of our Graduate programs to apply as soon as possible as we process applications on a revolving basis.
Master of Business Administration in Marketing
Dubai Campus, Dubai, United Arab Emirates
28,416 USDTuition Fee/year
YesScholarships
MarketingMain Subject Area
Program overview
Main Subject
Marketing
Degree
MBA
Study Level
MBA
Study Mode
On Campus
The MBA Marketing concentration has been designed to enhance your marketing analytical skills to adapt to the increasingly dynamic and competitive business environment. The courses will equip you with an advanced understanding of marketing challenges to effectively plan, develop and implement appropriate marketing strategies. The case study based discussions in class will train you to investigate how companies access the market and apply marketing processes to achieve competitive advantage. The curriculum covers topics including consumer behaviour, market segmentation and competition, and teaches the theory and practice of the marketing lifecycle, from research and product development to communication, supply chains and strategic management.
Program overview
Main Subject
Marketing
Degree
MBA
Study Level
MBA
Study Mode
On Campus
The MBA Marketing concentration has been designed to enhance your marketing analytical skills to adapt to the increasingly dynamic and competitive business environment. The courses will equip you with an advanced understanding of marketing challenges to effectively plan, develop and implement appropriate marketing strategies. The case study based discussions in class will train you to investigate how companies access the market and apply marketing processes to achieve competitive advantage. The curriculum covers topics including consumer behaviour, market segmentation and competition, and teaches the theory and practice of the marketing lifecycle, from research and product development to communication, supply chains and strategic management.
Admission requirements
Exam Scores
Important Dates
Tuition fee and scholarships
Tuition Fee
Scholarships
Domestic Students
International Students
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
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At Canadian University Dubai we deliver an education based on the Canadian curriculum, giving us internationally recognized quality and credibility. Our School of Graduate Studies offers two unique Master level programs that have been developed to respond to the increasingly globalized and technologically-driven business environment. There are three intakes a year for the Master of Business Administration and Master of Information Technology Management and Governance programs. The Fall intake starts in September, Spring intake in January and Summer intake in May. However, to ensure a steady flow of quality students to our highly-rated graduate programs, applications are received and assessed throughout the year. We encourage those considering one of our Graduate programs to apply as soon as possible as we process applications on a revolving basis.
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At Canadian University Dubai we deliver an education based on the Canadian curriculum, giving us internationally recognized quality and credibility. Our School of Graduate Studies offers two unique Master level programs that have been developed to respond to the increasingly globalized and technologically-driven business environment. There are three intakes a year for the Master of Business Administration and Master of Information Technology Management and Governance programs. The Fall intake starts in September, Spring intake in January and Summer intake in May. However, to ensure a steady flow of quality students to our highly-rated graduate programs, applications are received and assessed throughout the year. We encourage those considering one of our Graduate programs to apply as soon as possible as we process applications on a revolving basis.
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