Marketing Management

Bilingual Bachelor's studies

The University of St.Gallen (HSG) offers 6 Bachelor’s programmes. Bachelor's studies consist of the Assessment Year and studies in the major. After three years, successful students are awarded the internationally recognised degree of Bachelor of Arts or, in the case of Computer Science, a Bachelor of Science.

You can complete the Assessment Year either in German or in English. Students who intend to pursue the German-language majors in Law, Law and Economics, or Computer Science must complete the Assessment Year in German. Those planning to major in Business Administration, Economics, or International Affairs can choose either the German or English track of the Assessment Year, as these majors are bilingual.

All students in the bilingual Bachelor's programme must attend at least two courses taught in the other language. Students who choose the English-language track of the Assessment Year are not required to speak German prior to their studies. They can learn German while studying and attend courses taught in German towards the end of the Bachelor's programme. German classes are offered by the HSG's Language Center.

For more information, visit our website (https://www.unisg.ch/en/studying/) or one of our Open Days (https://www.unisg.ch/en/studying/get-in-touch/infodays/).

The University of St.Gallen (HSG) offers 14 Master’s programmes that build on the respective major of the Bachelor’s degree. The programmes in economics and law have a standard period of study of three semesters, the Master’s programme in Computer Science has a standard period of study of four semesters. Depending on the programme, students can study either in German, English or in both languages. Our graduates receive a clear academic profile that prepares them for demanding tasks in practice and science. After acquiring all the necessary achievements in the core and contextual studies and successfully writing a Master’s thesis, our students are awarded the academic degree of Master of Arts, or Master of Science for the Computer Science programme.

Education at the University of St.Gallen (HSG) provides optimal preparation for your future. HSG is more than just an educational institution; it is a place of inspiration that stimulates critical thinking. You will acquire up-to-date, practically relevant knowledge and gain valuable insights, enabling you to contribute meaningfully to social and economic progress as well as your own personal development. "From insight to impact" is not just our message; it is a promise by which we can be measured.

For more information, visit our website (https://www.unisg.ch/en/studying/) or one of our Open Days (https://www.unisg.ch/en/studying/get-in-touch/infodays/)