Master of Science in Marketing Science Postgraduate Program By University of Pittsburgh Katz Graduate School of Business |Top Universities

Master of Science in Marketing Science

Location

Oakland, Pittsburgh, United States
Get more details Shortlist
Shortlist
Tuitionfee

49,236 USDTuition Fee/year

Scholarship

YesScholarships

Main Subject Area

MarketingMain Subject Area

Program overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

Businesses increasingly are relying on data to discover what motivates people to buy, and today’s employers are demanding more technical and analytical skills from their marketing teams.


Position yourself at the forefront of marketing science through a combination of foundational coursework and experience-based learning opportunities. Partner with businesses on real problems, and learn how to build effective strategies using data and technology. Be prepared for the future of marketing as you gain a broad introduction to marketing and in-depth study of customer insights, research techniques, data analytics, digital marketing, and social media marketing. Learn how to build effective marketing strategies based on data and the latest technological tools.


The Katz Master of Science in Marketing Science is a 30-credit master’s degree program you may complete in two terms of full-time study beginning in the fall (August) term. You may also pursue the degree part time starting in the fall, spring (January), or summer (May).


You’ll also have access to research opportunities and industry connections through the Katz Center for Branding, a leading research center for branding and digital marketing.

Program overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

Businesses increasingly are relying on data to discover what motivates people to buy, and today’s employers are demanding more technical and analytical skills from their marketing teams.


Position yourself at the forefront of marketing science through a combination of foundational coursework and experience-based learning opportunities. Partner with businesses on real problems, and learn how to build effective strategies using data and technology. Be prepared for the future of marketing as you gain a broad introduction to marketing and in-depth study of customer insights, research techniques, data analytics, digital marketing, and social media marketing. Learn how to build effective marketing strategies based on data and the latest technological tools.


The Katz Master of Science in Marketing Science is a 30-credit master’s degree program you may complete in two terms of full-time study beginning in the fall (August) term. You may also pursue the degree part time starting in the fall, spring (January), or summer (May).


You’ll also have access to research opportunities and industry connections through the Katz Center for Branding, a leading research center for branding and digital marketing.

Admission requirements

80+
6.5+
3.25+
Aug
  • Candidates are required to submit references or letter(s) of recommendation for acceptance
  • Candidates are required to submit an essay(s) for acceptance

Tuition fee and scholarships

Domestic Students

-
49,236 USD

International Students

49,236 USD
-

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
opportunities

Where to look for scholarship opportunities

how_to

How to apply to scholarships relevant to you

list

A list of available scholarships around the world

checklist

A scholarship application checklist

banner
download_icon Download Scholarship Guide
Postgrad programs 14564