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University of Ottawa - Telfer School of Management
MSc in Management (Marketing & Behavioral Science)
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MSc in Management (Marketing & Behavioral Science)
Demarais Building, 55 Laurier East, Ottawa, CA, Ottawa, Canada
01 Feb, 2025Application Deadline
YesScholarships
MarketingMain Subject Area
Program overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Choose between the one-year research project, the research project with co-op, or the two-year thesis options. The Telfer MSc MGT builds on your undergraduate experience to sharpen your management knowledge and position you as a top candidate...
Read more
Choose between the one-year research project, the research project with co-op, or the two-year thesis options. The Telfer MSc MGT builds on your undergraduate experience to sharpen your management knowledge and position you as a top candidate for a PhD or the finance career you deserve.
Apply research to understand how behaviour affects people’s green consumption (e.g., recycling and reusing), health (e.g., choosing food, exercise), happiness (e.g., spending time versus spending money) and wealth (e.g., shopping, saving, investing, donating). This concentration focuses on understanding, predicting and changing people’s behaviour. Gain the knowledge and technical skills you need to design, implement, analyze and interpret the outcomes of behaviour-changing interventions. Develop practical skills in methodologies such as experimental design and analysis, and in sophisticated statistical approaches such as predictive analytics. These skills will prepare you for behavioural research and management positions in many private and public organizations.
Read lessProgram overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Choose between the one-year research project, the research project with co-op, or the two-year thesis options. The Telfer MSc MGT builds on your undergraduate experience to sharpen your management knowledge and position you as a top candidate...
Read more
Choose between the one-year research project, the research project with co-op, or the two-year thesis options. The Telfer MSc MGT builds on your undergraduate experience to sharpen your management knowledge and position you as a top candidate for a PhD or the finance career you deserve.
Apply research to understand how behaviour affects people’s green consumption (e.g., recycling and reusing), health (e.g., choosing food, exercise), happiness (e.g., spending time versus spending money) and wealth (e.g., shopping, saving, investing, donating). This concentration focuses on understanding, predicting and changing people’s behaviour. Gain the knowledge and technical skills you need to design, implement, analyze and interpret the outcomes of behaviour-changing interventions. Develop practical skills in methodologies such as experimental design and analysis, and in sophisticated statistical approaches such as predictive analytics. These skills will prepare you for behavioural research and management positions in many private and public organizations.
Read lessAdmission Requirements
Tuition Fee and Scholarships
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
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