Marketing (BMgmt) (Full-Time Option) (Online) 48 months Undergraduate Program By Athabasca University |Top Universities
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Marketing (BMgmt) (Full-Time Option) (Online)

Location

AU Athabasca, Athabasca , Canada
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Shortlist
Program Duration

48 monthsProgram duration

Main Subject Area

MarketingMain Subject Area

Program overview

Main Subject

Marketing

Degree

Other

Study Level

Undergraduate

Marketers identify customer needs, develop new products and services, and promote them locally and internationally. Marketing in a large, product-driven company is different from marketing in a small knowledge-based start-up or not-for-profit organization. Your Bachelor of Management in Marketing from Athabasca University will help you succeed in a wide variety of settings. You will gain an in-depth understanding of consumer behaviour, e-marketing, marketing strategy, sales-force management, AND marketing research. You’ll also learn about international marketing issues like international trade controls, foreign trade operations, location of markets, negotiation practices, monetary issues, AND international public relations. Graduate ready to tackle the marketing challenges of any organization and to take on associated management responsibilities in finance, operations and human resources.

Program overview

Main Subject

Marketing

Degree

Other

Study Level

Undergraduate

Marketers identify customer needs, develop new products and services, and promote them locally and internationally. Marketing in a large, product-driven company is different from marketing in a small knowledge-based start-up or not-for-profit organization. Your Bachelor of Management in Marketing from Athabasca University will help you succeed in a wide variety of settings. You will gain an in-depth understanding of consumer behaviour, e-marketing, marketing strategy, sales-force management, AND marketing research. You’ll also learn about international marketing issues like international trade controls, foreign trade operations, location of markets, negotiation practices, monetary issues, AND international public relations. Graduate ready to tackle the marketing challenges of any organization and to take on associated management responsibilities in finance, operations and human resources.

Admission requirements

80+
6+

Tuition fee and scholarships

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
opportunities

Where to look for scholarship opportunities

how_to

How to apply to scholarships relevant to you

list

A list of available scholarships around the world

checklist

A scholarship application checklist

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