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The BA (Hons) Business Management (Marketing) degree will help you develop your understanding of the business world while specialising in marketing. The course will equip students with the knowledge and skills specific to marketing planning, strategy and communications that will lead them to become top professionals in marketing whilst also gaining a strong foundation of knowledge within business. You will acquire the necessary expertise to become a crucial part of your organisation, feeding intelligence to your management team, supporting effective decision making, attracting customers and understanding the market in your industry of choice. The programme will provide you with a practical understanding of key marketing concepts, and as a result you will be able to respond to distinct business requirements in the marketing area in a variety of contexts. The degree will cover several marketing and business concepts, such as how to build marketing strategies, managing communications, and how to gather relevant market intelligence. You will also learn key business fundaments such as finance, understanding organisations, business processes and business analysis. Who is this programme for? This programme is perfect for those who aspire to become leading marketing professionals. It will enable you to build a promising professional future in your area of choice, equipping you with the tools you need to thoroughly comprehend the business world and the marketing aspect of organisations Employment stats and USP’s - Arden University has received 4.5* for student satisfaction - Arden has supported 50,000 higher education learners over 26 years - 96% graduates are in employment or further study 6 months after graduation - 79% students saw their career improve as a direct result of their studies Why Arden University Berlin? • A boutique business school - tailored approach to students • AMBA Accreditation since 2011 with some triple-accredited partners which only 1% of the world’s elite business schools receive • Programmes with top global rankings – the MIB is ranked 20th in the world by the Economist in 2017 • International student cohort with over 40 nationalities represented • Scholarships, flexible payment plans and early-bird discounts available • Perfect city centre location in Berlin • Free German classes and 100% in English Career direction After completing the course, graduates have a wide variety of careers to choose from. Positions that graduates can take up include brand manager, campaign manager, marketing manager, marketing executive, communications manager, among others. Graduates can also choose to embark on postgraduate study and pursue a master’s or MBA degree. Payment plans available: Arden University offer payment options* that allow you to spread the cost of your programme fees across multiple instalments.
Program overview
Main Subject
Business and Management Studies
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
The BA (Hons) Business Management (Marketing) degree will help you develop your understanding of the business world while specialising in marketing. The course will equip students with the knowledge and skills specific to marketing planning, strategy and communications that will lead them to become top professionals in marketing whilst also gaining a strong foundation of knowledge within business. You will acquire the necessary expertise to become a crucial part of your organisation, feeding intelligence to your management team, supporting effective decision making, attracting customers and understanding the market in your industry of choice. The programme will provide you with a practical understanding of key marketing concepts, and as a result you will be able to respond to distinct business requirements in the marketing area in a variety of contexts. The degree will cover several marketing and business concepts, such as how to build marketing strategies, managing communications, and how to gather relevant market intelligence. You will also learn key business fundaments such as finance, understanding organisations, business processes and business analysis. Who is this programme for? This programme is perfect for those who aspire to become leading marketing professionals. It will enable you to build a promising professional future in your area of choice, equipping you with the tools you need to thoroughly comprehend the business world and the marketing aspect of organisations Employment stats and USP’s - Arden University has received 4.5* for student satisfaction - Arden has supported 50,000 higher education learners over 26 years - 96% graduates are in employment or further study 6 months after graduation - 79% students saw their career improve as a direct result of their studies Why Arden University Berlin? • A boutique business school - tailored approach to students • AMBA Accreditation since 2011 with some triple-accredited partners which only 1% of the world’s elite business schools receive • Programmes with top global rankings – the MIB is ranked 20th in the world by the Economist in 2017 • International student cohort with over 40 nationalities represented • Scholarships, flexible payment plans and early-bird discounts available • Perfect city centre location in Berlin • Free German classes and 100% in English Career direction After completing the course, graduates have a wide variety of careers to choose from. Positions that graduates can take up include brand manager, campaign manager, marketing manager, marketing executive, communications manager, among others. Graduates can also choose to embark on postgraduate study and pursue a master’s or MBA degree. Payment plans available: Arden University offer payment options* that allow you to spread the cost of your programme fees across multiple instalments.
Two subjects at GCE A level or equivalent, plus passes at grade C or above in three subjects at GCSE level or equivalent; or For non-standard entry requirements, please contact us An English language level equivalent to IELTS 6.0 or above with a minimum of 5.5 in each component
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
Arden University offers a range of courses to suit everyone. Take a look at our full list of course subjects and take the next step to flexible studying with Arden today.
Arden University offers a range of courses to suit everyone. Take a look at our full list of course subjects and take the next step to flexible studying with Arden today.
BA (Hons) Business Management (Marketing)
Arden University, Coventry, United Kingdom
10,500 USDTuition Fee/year
YesScholarships
Business and Management StudiesMain Subject Area
Program overview
Main Subject
Business and Management Studies
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
You will acquire the necessary expertise to become a crucial part of your organisation, feeding intelligence to your management team, supporting effective decision making, attracting customers and understanding the market in your industry of choice. The programme will provide you with a practical understanding of key marketing concepts, and as a result you will be able to respond to distinct business requirements in the marketing area in a variety of contexts.
The degree will cover several marketing and business concepts, such as how to build marketing strategies, managing communications, and how to gather relevant market intelligence. You will also learn key business fundaments such as finance, understanding organisations, business processes and business analysis.
Who is this programme for? This programme is perfect for those who aspire to become leading marketing professionals. It will enable you to build a promising professional future in your area of choice, equipping you with the tools you need to thoroughly comprehend the business world and the marketing aspect of organisations
Employment stats and USP’s - Arden University has received 4.5* for student satisfaction - Arden has supported 50,000 higher education learners over 26 years - 96% graduates are in employment or further study 6 months after graduation - 79% students saw their career improve as a direct result of their studies
Why Arden University Berlin? • A boutique business school - tailored approach to students • AMBA Accreditation since 2011 with some triple-accredited partners which only 1% of the world’s elite business schools receive • Programmes with top global rankings – the MIB is ranked 20th in the world by the Economist in 2017 • International student cohort with over 40 nationalities represented • Scholarships, flexible payment plans and early-bird discounts available • Perfect city centre location in Berlin • Free German classes and 100% in English
Career direction After completing the course, graduates have a wide variety of careers to choose from. Positions that graduates can take up include brand manager, campaign manager, marketing manager, marketing executive, communications manager, among others.
Graduates can also choose to embark on postgraduate study and pursue a master’s or MBA degree.
Payment plans available: Arden University offer payment options* that allow you to spread the cost of your programme fees across multiple instalments.
Program overview
Main Subject
Business and Management Studies
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
You will acquire the necessary expertise to become a crucial part of your organisation, feeding intelligence to your management team, supporting effective decision making, attracting customers and understanding the market in your industry of choice. The programme will provide you with a practical understanding of key marketing concepts, and as a result you will be able to respond to distinct business requirements in the marketing area in a variety of contexts.
The degree will cover several marketing and business concepts, such as how to build marketing strategies, managing communications, and how to gather relevant market intelligence. You will also learn key business fundaments such as finance, understanding organisations, business processes and business analysis.
Who is this programme for? This programme is perfect for those who aspire to become leading marketing professionals. It will enable you to build a promising professional future in your area of choice, equipping you with the tools you need to thoroughly comprehend the business world and the marketing aspect of organisations
Employment stats and USP’s - Arden University has received 4.5* for student satisfaction - Arden has supported 50,000 higher education learners over 26 years - 96% graduates are in employment or further study 6 months after graduation - 79% students saw their career improve as a direct result of their studies
Why Arden University Berlin? • A boutique business school - tailored approach to students • AMBA Accreditation since 2011 with some triple-accredited partners which only 1% of the world’s elite business schools receive • Programmes with top global rankings – the MIB is ranked 20th in the world by the Economist in 2017 • International student cohort with over 40 nationalities represented • Scholarships, flexible payment plans and early-bird discounts available • Perfect city centre location in Berlin • Free German classes and 100% in English
Career direction After completing the course, graduates have a wide variety of careers to choose from. Positions that graduates can take up include brand manager, campaign manager, marketing manager, marketing executive, communications manager, among others.
Graduates can also choose to embark on postgraduate study and pursue a master’s or MBA degree.
Payment plans available: Arden University offer payment options* that allow you to spread the cost of your programme fees across multiple instalments.
Admission requirements
Exam Scores
Important Dates
Tuition fee and scholarships
Tuition Fee
Scholarships
Domestic Students
International Students
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
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Arden University offers a range of courses to suit everyone. Take a look at our full list of course subjects and take the next step to flexible studying with Arden today.
Arts and Humanities (5)
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Business and Management (5)
BA (Hons) Business & Computing with Foundation Year
BA (Hons) Business & Law
BA (Hons) Business (Finance) (Top-Up)
BA (Hons) Business (HRM) (Top-Up)
BA (Hons) Business (Marketing) (Top-Up)
BA (Hons) Business (Top-Up)
BA (Hons) Business (Tourism) (Top-Up)
BA (Hons) Business Management
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BA (Hons) Business Management (CMI)
BA (Hons) Business Management (Marketing)
BA (Hons) Business Management (Marketing) (CMI)
BA (Hons) Business Management (Marketing) with Foundation Year
BA (Hons) Business Management (Marketing) with Foundation Year (CMI)
BA (Hons) Business Management (People & Culture)
BA (Hons) Business Management (People & Culture) with Foundation Year
BA (Hons) Business Management (People and Culture) (CMI)
BA (Hons) Business Management (People and Culture) with Foundation Year (CMI)
BA (Hons) Business Management (Tourism)
BA (Hons) Business Management (Tourism) (CMI)
BA (Hons) Business Management (Tourism) with Foundation Year
BA (Hons) Business Management (Tourism) with Foundation Year (CMI)
BA (Hons) Business Management with Foundation Year
BA (Hons) Business Management with Foundation Year (CMI)
BA (Hons) Business and Computing
BSc (Hons) Accounting and Finance
BSc (Hons) Accounting and Finance (ACCA)
BSc (Hons) Accounting and Finance with Foundation Year
BSc (Hons) Accounting and Finance with Foundation Year
BSc (Hons) Project Management
BSc (Hons) Project Management
BSc (Hons) Supply Chain and Logistics
Engineering and Technology (5)
BSc (Hons) Computing
BSc (Hons) Computing
BSc (Hons) Computing (Top-Up)
BSc (Hons) Computing with Foundation Year
BSc (Hons) Computing with Foundation Year
Life Sciences and Medicine (5)
BA (Hons) Psychology & Sociology
BA (Hons) Psychology & Sociology with Foundation Year
BSc (Hons) Health and Care Management
BSc (Hons) Health and Care Management with Foundation Year
BSc (Hons) Psychology (BPS)
BSc (Hons) Psychology with Foundation Year
BSc Psychology with Counselling
BSc Psychology with Counselling
BSc Psychology with Counselling with Foundation Year
BSc Psychology with Counselling with Foundation Year
Social Sciences and Management (5)
BA (Hons) Criminal Justice
BA (Hons) Criminology & Law
BA (Hons) Criminology & Psychology
BA (Hons) Criminology & Psychology with Foundation Year
BA (Hons) Criminology & Sociology
BA (Hons) Criminology and Law with Foundation Year
BA (Hons) Human Resource Management & Psychology
BA (Hons) Law & Psychology
BA (Hons) Social Science
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LLB (Hons) Law
LLB (Hons) with Foundation Year
Arden University offers a range of courses to suit everyone. Take a look at our full list of course subjects and take the next step to flexible studying with Arden today.
Arts and Humanities (5)
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MBA (Top-up)
MSc Accounting and Finance
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MSc Business Transformation
MSc Business Transformation
MSc Data Analytics & Finance
MSc Data Analytics & Human Resource Management
MSc Data Analytics & Project Management
MSc Data Analytics and Enterprise Architecture
MSc Data Analytics and Marketing
MSc Data Analytics and Marketing (CIM)
MSc Data Analytics and Operations Management
MSc Project Management
MSc Project Management (APM) (CMI)
MSc Strategic Digital Marketing
MSc Strategic Digital Marketing
MSc Supply Chain Management and Logistics
MSc Supply Chain Management and Logistics
Master of Business Administration (CMI)
Master of Business Administration (CMI)
Master of Business Administration (Finance)
Engineering and Technology (5)
MA Visual Communication Design (Management)
MSc Data Analytics and IT Security Management
MSc Data Analytics and Information Systems Management
MSc Data Analytics and Information Systems Management
MSc Engineering Management
MSc Engineering Management (CMI)
MSc IT Security Management
MSc IT Security Management
MSc Strategic IT Management
Life Sciences and Medicine (5)
MSc Business Psychology
MSc Global Health Management
MSc Psychology (BPS)
Social Sciences and Management (5)
MA Human Resource Management (CIPD)
Master of Public Health (MPH)