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Thanks to this program, you will master the codes, the stakes and the specificities of the luxury industry, which are essential to enter this... Read more
Thanks to this program, you will master the codes, the stakes and the specificities of the luxury industry, which are essential to enter this demanding sector and perform well.
Specialty courses
Origins and history of luxury
Luxury brand management
CSR applied to the luxury sector
Consumer behavior and customer experience
Communication and new media
Art & Luxury
Luxury brand distribution
Common core courses
Open Innovation Challenge
Research Methodology Seminar
Advanced management
Business Ethics & Corporate Social Responsibility
Preparation for the Grand Oral
Night of Crisis Management
The certification is obtained by capitalizing on all the blocks of skills.
What are the skills developed through this course?
To know the origins and development of luxury
Understanding of international retailing and its specificities by channel
The communication of luxury and its new media
Customer experience in the luxury sector
To deepen the question of the social approach in the luxury sector
Careers after a Luxury Brand Management Major
Brand Manager
Product and Sales Manager
Merchandising Manager
Director of Communications
Social Responsibility Coordinator and many other possibilities…
Thanks to this program, you will master the codes, the stakes and the specificities of the luxury industry, which are essential to enter this... Read more
Thanks to this program, you will master the codes, the stakes and the specificities of the luxury industry, which are essential to enter this demanding sector and perform well.
Specialty courses
Origins and history of luxury
Luxury brand management
CSR applied to the luxury sector
Consumer behavior and customer experience
Communication and new media
Art & Luxury
Luxury brand distribution
Common core courses
Open Innovation Challenge
Research Methodology Seminar
Advanced management
Business Ethics & Corporate Social Responsibility
Preparation for the Grand Oral
Night of Crisis Management
The certification is obtained by capitalizing on all the blocks of skills.
What are the skills developed through this course?
To know the origins and development of luxury
Understanding of international retailing and its specificities by channel
The communication of luxury and its new media
Customer experience in the luxury sector
To deepen the question of the social approach in the luxury sector
Careers after a Luxury Brand Management Major
Brand Manager
Product and Sales Manager
Merchandising Manager
Director of Communications
Social Responsibility Coordinator and many other possibilities…
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Master Grande Ecole – Luxury Brand Management
Campus de Paris, Paris, France
12 monthsProgram duration
Business and Management StudiesMain Subject Area
Program overview
Main Subject
Business and Management Studies
Degree
MSc
Study Level
Masters
Study Mode
On Campus
The “Luxury Brand Management” major is available in the 3rd and final year of the INSEEC Grande Ecole program.
Thanks to this program, you will master the codes, the stakes and the specificities of the luxury industry, which are essential to enter this...
Read more
The “Luxury Brand Management” major is available in the 3rd and final year of the INSEEC Grande Ecole program.
Thanks to this program, you will master the codes, the stakes and the specificities of the luxury industry, which are essential to enter this demanding sector and perform well.
Specialty courses
Common core courses
The certification is obtained by capitalizing on all the blocks of skills.
What are the skills developed through this course?
- To know the origins and development of luxury
- Understanding of international retailing and its specificities by channel
- The communication of luxury and its new media
- Customer experience in the luxury sector
- To deepen the question of the social approach in the luxury sector
- Brand Manager
- Product and Sales Manager
- Merchandising Manager
- Director of Communications
- Social Responsibility Coordinator
Read lessCareers after a Luxury Brand Management Major
and many other possibilities…
Program overview
Main Subject
Business and Management Studies
Degree
MSc
Study Level
Masters
Study Mode
On Campus
The “Luxury Brand Management” major is available in the 3rd and final year of the INSEEC Grande Ecole program.
Thanks to this program, you will master the codes, the stakes and the specificities of the luxury industry, which are essential to enter this...
Read more
The “Luxury Brand Management” major is available in the 3rd and final year of the INSEEC Grande Ecole program.
Thanks to this program, you will master the codes, the stakes and the specificities of the luxury industry, which are essential to enter this demanding sector and perform well.
Specialty courses
Common core courses
The certification is obtained by capitalizing on all the blocks of skills.
What are the skills developed through this course?
- To know the origins and development of luxury
- Understanding of international retailing and its specificities by channel
- The communication of luxury and its new media
- Customer experience in the luxury sector
- To deepen the question of the social approach in the luxury sector
- Brand Manager
- Product and Sales Manager
- Merchandising Manager
- Director of Communications
- Social Responsibility Coordinator
Read lessCareers after a Luxury Brand Management Major
and many other possibilities…
Admission Requirements
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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