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International Relations/Studies/AffairsMain Subject Area
Program overview
Main Subject
International Relations/Studies/Affairs
Degree
MD
Study Level
Masters
Study Mode
On Campus
Lobbying and Strategic Affairs are increasingly gaining a fundamental and strategic role in the contemporary dynamics of businesses, advocacy organizations, and non-profit entities.
The growing complexity of legislative and governmental decision-making processes, as well as the understanding of the mechanisms behind public consensus-building, have driven the evolution of these activities. In this context, the ability to design and implement effective corporate communication strategies has become crucial for the success and positioning of economic entities. This has led to a rising demand for highly trained and specialized professionals in political engagement, corporate interest protection, and external relations management, in response to the needs of industrial companies, service providers, large organizations, and specialized agencies. This environment necessitates a profound understanding and adoption of ethical and efficient behavior, along with deep knowledge of both national and international regulations.
From this analysis of an evolving market arises the need to train experts in pressure mechanisms, interest defense, and external communication for medium and large industrial enterprises, service companies, large organizations, and specialized agencies. Through the Master’s program, participants will acquire the legal, economic, and relational know-how essential to managing, in an innovative and effective way, the relationship between vested interests and public decision-makers.
The program’s goal is to provide a comprehensive overview of lobbying activities, starting from the relevant legislation, through the creation of an operational plan, analyzing the skills of a lobbyist, and concluding with the study of real-life case studies.
The Master’s program aims to train professionals specialized in institutional relations, interest representation, and corporate communication. These professionals will be equipped to work in both private and public organizations, lobbying agencies, and profit and non-profit entities. Participants will be given the opportunity to receive a complete education on lobbying, starting with an analysis of the applicable legislation, moving on to operational planning, and finally studying the competencies required of a lobbyist.
The program focuses on corporate communication activities related to the business and its reputation, marketing activities, sustainability strategies, stakeholder engagement, as well as institutional, public, and financial communication.
Program overview
Main Subject
International Relations/Studies/Affairs
Degree
MD
Study Level
Masters
Study Mode
On Campus
Lobbying and Strategic Affairs are increasingly gaining a fundamental and strategic role in the contemporary dynamics of businesses, advocacy organizations, and non-profit entities.
The growing complexity of legislative and governmental decision-making processes, as well as the understanding of the mechanisms behind public consensus-building, have driven the evolution of these activities. In this context, the ability to design and implement effective corporate communication strategies has become crucial for the success and positioning of economic entities. This has led to a rising demand for highly trained and specialized professionals in political engagement, corporate interest protection, and external relations management, in response to the needs of industrial companies, service providers, large organizations, and specialized agencies. This environment necessitates a profound understanding and adoption of ethical and efficient behavior, along with deep knowledge of both national and international regulations.
From this analysis of an evolving market arises the need to train experts in pressure mechanisms, interest defense, and external communication for medium and large industrial enterprises, service companies, large organizations, and specialized agencies. Through the Master’s program, participants will acquire the legal, economic, and relational know-how essential to managing, in an innovative and effective way, the relationship between vested interests and public decision-makers.
The program’s goal is to provide a comprehensive overview of lobbying activities, starting from the relevant legislation, through the creation of an operational plan, analyzing the skills of a lobbyist, and concluding with the study of real-life case studies.
The Master’s program aims to train professionals specialized in institutional relations, interest representation, and corporate communication. These professionals will be equipped to work in both private and public organizations, lobbying agencies, and profit and non-profit entities. Participants will be given the opportunity to receive a complete education on lobbying, starting with an analysis of the applicable legislation, moving on to operational planning, and finally studying the competencies required of a lobbyist.
The program focuses on corporate communication activities related to the business and its reputation, marketing activities, sustainability strategies, stakeholder engagement, as well as institutional, public, and financial communication.
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
LUM School of Management’s goals include: guiding young professionals in business innovation processes, supporting managers in developing their organizations, simplify the entry of young graduates into the job market, promoting corporate responsibility to foster the governance and sustainable development of our territories and communities. These goals are fundamental in this difficult moment, in which all of us must be aware and coherent. We must be aware of the fact that this is not just an economic crisis. If it was, maybe we would already went past it. This is a crisis of identity and values, of politics and policies, of society and culture for all Western countries. We are dealing with four crisis, and the economic one would be the easiest one, without the other three. With this assumption in mind, we must abandon the technical culture, which deluded us by telling us that with the technique, perhaps the financial one, it would have been possible to create a modern cornucopia capable of satisfying any need, and which instead only led to an individualistic and anti-egalitarian model of society. The exact opposite of humanist culture, which has always been the basis of the great though difficult changes in Europe, and which today we must recover in its essence in order to be able to recompose and direct diversity towards a common good that must be declared, but above all must be realized.
We must therefore rethink the framework of our values and culture, and ideas such as social cohesion, community belonging, shared identity, system governance, sustainable development of communities and territories, collaboration between public and private will ignite cultural and operational challenges for decision-makers and organizations. Entrepreneurs and managers won’t be able to operate without considering common values, shared vision, a system of thought, the importance of the individual and of the groups for learning and the development of knowledge, generosity and trust, social consensus; and they will have to share and realize all these values and ideas with the people who work with them.
It’s the tension towards a new humanism, that will make it possible to engage individuals, to improve their ability to learn, to encourage the development of free information flow aimed at becoming better people and reaching better business goals; it’s that shared identity which allows to promote talents, all talents.
Professionalism, but also motivation, adaptability, creativity, the ability of being innovative and collaborative, in one word: passion. For this reason, the main challenge for entrepreneurs, managers, public managers is to think and suggest new models for organization and management, based on new thoughts about relations and human behaviors: more efficient systems and organizations can be conceived and suggested enhancing and working with the best part of people instead of trying to optimize the worst one.
In line with its vision, this is LUM School of Management’s mission:
being seen as a local and national School of thought, capable of influencing decision makers because of the worth of its ideas;
suggesting innovative issues, anticipating change and the needs of different fields;
participating in the elaboration of innovative models for communities and territories, and of managerial tools for the three kinds of company (profit, non-profit, public);
developing content and significant and excellent products for training;
supporting companies and managers in focussing on how to implement change;
developing and building relationships and partnerships with local and national main players;
merge with the activity of the University; giving good exposure to LUM system.
MSA - Master in Strategic Affairs e Gestione delle Relazioni tra Privati e PA
LUM School of Management, Casamassima, Italy
11 Oct, 2024Application Deadline
International Relations/Studies/AffairsMain Subject Area
Program overview
Main Subject
International Relations/Studies/Affairs
Degree
MD
Study Level
Masters
Study Mode
On Campus
Lobbying and Strategic Affairs are increasingly gaining a fundamental and strategic role in the contemporary dynamics of businesses, advocacy organizations, and non-profit entities.
The growing complexity of legislative and governmental decision-making processes, as well as the understanding of the mechanisms behind public consensus-building, have driven the evolution of these activities. In this context, the ability to design and implement effective corporate communication strategies has become crucial for the success and positioning of economic entities. This has led to a rising demand for highly trained and specialized professionals in political engagement, corporate interest protection, and external relations management, in response to the needs of industrial companies, service providers, large organizations, and specialized agencies. This environment necessitates a profound understanding and adoption of ethical and efficient behavior, along with deep knowledge of both national and international regulations.
From this analysis of an evolving market arises the need to train experts in pressure mechanisms, interest defense, and external communication for medium and large industrial enterprises, service companies, large organizations, and specialized agencies. Through the Master’s program, participants will acquire the legal, economic, and relational know-how essential to managing, in an innovative and effective way, the relationship between vested interests and public decision-makers.
The program’s goal is to provide a comprehensive overview of lobbying activities, starting from the relevant legislation, through the creation of an operational plan, analyzing the skills of a lobbyist, and concluding with the study of real-life case studies.
The Master’s program aims to train professionals specialized in institutional relations, interest representation, and corporate communication. These professionals will be equipped to work in both private and public organizations, lobbying agencies, and profit and non-profit entities. Participants will be given the opportunity to receive a complete education on lobbying, starting with an analysis of the applicable legislation, moving on to operational planning, and finally studying the competencies required of a lobbyist.
The program focuses on corporate communication activities related to the business and its reputation, marketing activities, sustainability strategies, stakeholder engagement, as well as institutional, public, and financial communication.
Program overview
Main Subject
International Relations/Studies/Affairs
Degree
MD
Study Level
Masters
Study Mode
On Campus
Lobbying and Strategic Affairs are increasingly gaining a fundamental and strategic role in the contemporary dynamics of businesses, advocacy organizations, and non-profit entities.
The growing complexity of legislative and governmental decision-making processes, as well as the understanding of the mechanisms behind public consensus-building, have driven the evolution of these activities. In this context, the ability to design and implement effective corporate communication strategies has become crucial for the success and positioning of economic entities. This has led to a rising demand for highly trained and specialized professionals in political engagement, corporate interest protection, and external relations management, in response to the needs of industrial companies, service providers, large organizations, and specialized agencies. This environment necessitates a profound understanding and adoption of ethical and efficient behavior, along with deep knowledge of both national and international regulations.
From this analysis of an evolving market arises the need to train experts in pressure mechanisms, interest defense, and external communication for medium and large industrial enterprises, service companies, large organizations, and specialized agencies. Through the Master’s program, participants will acquire the legal, economic, and relational know-how essential to managing, in an innovative and effective way, the relationship between vested interests and public decision-makers.
The program’s goal is to provide a comprehensive overview of lobbying activities, starting from the relevant legislation, through the creation of an operational plan, analyzing the skills of a lobbyist, and concluding with the study of real-life case studies.
The Master’s program aims to train professionals specialized in institutional relations, interest representation, and corporate communication. These professionals will be equipped to work in both private and public organizations, lobbying agencies, and profit and non-profit entities. Participants will be given the opportunity to receive a complete education on lobbying, starting with an analysis of the applicable legislation, moving on to operational planning, and finally studying the competencies required of a lobbyist.
The program focuses on corporate communication activities related to the business and its reputation, marketing activities, sustainability strategies, stakeholder engagement, as well as institutional, public, and financial communication.
Admission requirements
Important Dates
Tuition fee and scholarships
Scholarships
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
More programs from the university
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MBA
EMBCO
IMBM - International Master in Business Management
MADEM - Master in Arts and Design Management
MIFL - Master in Made in Italy, Fashion and Luxury Management
LUM School of Management’s goals include: guiding young professionals in business innovation processes, supporting managers in developing their organizations, simplify the entry of young graduates into the job market, promoting corporate responsibility to foster the governance and sustainable development of our territories and communities. These goals are fundamental in this difficult moment, in which all of us must be aware and coherent. We must be aware of the fact that this is not just an economic crisis. If it was, maybe we would already went past it. This is a crisis of identity and values, of politics and policies, of society and culture for all Western countries. We are dealing with four crisis, and the economic one would be the easiest one, without the other three. With this assumption in mind, we must abandon the technical culture, which deluded us by telling us that with the technique, perhaps the financial one, it would have been possible to create a modern cornucopia capable of satisfying any need, and which instead only led to an individualistic and anti-egalitarian model of society. The exact opposite of humanist culture, which has always been the basis of the great though difficult changes in Europe, and which today we must recover in its essence in order to be able to recompose and direct diversity towards a common good that must be declared, but above all must be realized.
We must therefore rethink the framework of our values and culture, and ideas such as social cohesion, community belonging, shared identity, system governance, sustainable development of communities and territories, collaboration between public and private will ignite cultural and operational challenges for decision-makers and organizations. Entrepreneurs and managers won’t be able to operate without considering common values, shared vision, a system of thought, the importance of the individual and of the groups for learning and the development of knowledge, generosity and trust, social consensus; and they will have to share and realize all these values and ideas with the people who work with them.
It’s the tension towards a new humanism, that will make it possible to engage individuals, to improve their ability to learn, to encourage the development of free information flow aimed at becoming better people and reaching better business goals; it’s that shared identity which allows to promote talents, all talents.
Professionalism, but also motivation, adaptability, creativity, the ability of being innovative and collaborative, in one word: passion. For this reason, the main challenge for entrepreneurs, managers, public managers is to think and suggest new models for organization and management, based on new thoughts about relations and human behaviors: more efficient systems and organizations can be conceived and suggested enhancing and working with the best part of people instead of trying to optimize the worst one.
being seen as a local and national School of thought, capable of influencing decision makers because of the worth of its ideas;
suggesting innovative issues, anticipating change and the needs of different fields;
participating in the elaboration of innovative models for communities and territories, and of managerial tools for the three kinds of company (profit, non-profit, public);
developing content and significant and excellent products for training;
supporting companies and managers in focussing on how to implement change;
developing and building relationships and partnerships with local and national main players;
merge with the activity of the University; giving good exposure to LUM system.
Business and Management (3)
EMFRACOM - Fragrance and Cosmetic Management
IMBM - International Master in Business Management
MADEM - Master in Arts and Design Management
MIBC - Master in International Business in China
MIFL - Master in Made in Italy, Fashion and Luxury Management
Engineering and Technology (3)
MIS - Intelligence per la sicurezza nazionale e internazionale
Social Sciences and Management (3)
MASHR - Master in Sustainable Human Resource Management
MSA - Master in Strategic Affairs e Gestione delle Relazioni tra Privati e PA
Executive MBA (1)
EMBCO