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The complexity of digital marketing and advertising has increased in recent years, at the same time as it has become the most important channel. The management of the massive data generated by users in campaigns and the need for automation are the key to success For this reason, specialists capable of mastering programmatic and digital advertising media, building automated purchase funnels and having a global and integrated vision of digital marketing have become essential. The Master in Advertising and Madtech has the objective of training strategic professionals in Payment Media Management: Google Ads, RTB, and Programmatic Advertising with a global vision of digital marketing, which allows them to build acquisition funnels from data that enable marketing automation.
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
Online
The complexity of digital marketing and advertising has increased in recent years, at the same time as it has become the most important channel. The management of the massive data generated by users in campaigns and the need for automation are the key to success For this reason, specialists capable of mastering programmatic and digital advertising media, building automated purchase funnels and having a global and integrated vision of digital marketing have become essential. The Master in Advertising and Madtech has the objective of training strategic professionals in Payment Media Management: Google Ads, RTB, and Programmatic Advertising with a global vision of digital marketing, which allows them to build acquisition funnels from data that enable marketing automation.
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
Master in Digital Advertising: Adtech and Martech
IEBS Digital School, Barcelona, Spain
10 monthsProgram duration
YesScholarships
MarketingMain Subject Area
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
Online
For this reason, specialists capable of mastering programmatic and digital advertising media, building automated purchase funnels and having a global and integrated vision of digital marketing have become essential.
The Master in Advertising and Madtech has the objective of training strategic professionals in Payment Media Management: Google Ads, RTB, and Programmatic Advertising with a global vision of digital marketing, which allows them to build acquisition funnels from data that enable marketing automation.
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
Online
For this reason, specialists capable of mastering programmatic and digital advertising media, building automated purchase funnels and having a global and integrated vision of digital marketing have become essential.
The Master in Advertising and Madtech has the objective of training strategic professionals in Payment Media Management: Google Ads, RTB, and Programmatic Advertising with a global vision of digital marketing, which allows them to build acquisition funnels from data that enable marketing automation.
Admission requirements
Important Dates
Tuition fee and scholarships
Scholarships
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
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