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In just a few years, the sales function has become a key role in many companies. Particularly resilient in times of economic downturn and dynamic in growth phases, the sales function represents 40% of 'executive' positions. It requires a wide range of skills (strategy, sales, negotiation, management, organization, etc.) to address the increasingly complex challenges of markets. The critical nature of the sales function for companies results in high-level salaries compared to other functions within the company. The upheaval in the economy forces them to redouble their ingenuity to acquire strong positions in the markets they create. For these new trends, sales teams are now expected to master an expanded set of skills: strategic analysis, sales and negotiation abilities, but also the automation technics for part of the sales process, linked to growth hacking and more broadly, CRM digital solutions.
Program overview
Main Subject
Business and Management Studies
Degree
MSc
Study Level
Masters
Study Mode
On Campus
In just a few years, the sales function has become a key role in many companies. Particularly resilient in times of economic downturn and dynamic in growth phases, the sales function represents 40% of 'executive' positions. It requires a wide range of skills (strategy, sales, negotiation, management, organization, etc.) to address the increasingly complex challenges of markets. The critical nature of the sales function for companies results in high-level salaries compared to other functions within the company. The upheaval in the economy forces them to redouble their ingenuity to acquire strong positions in the markets they create. For these new trends, sales teams are now expected to master an expanded set of skills: strategic analysis, sales and negotiation abilities, but also the automation technics for part of the sales process, linked to growth hacking and more broadly, CRM digital solutions.
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
Audencia’s undergraduate degrees prepare future business leaders for varied careers in business and management. As well as gaining the specialist skills and knowledge to succeed in your chosen field, you’ll gain a broad business understanding, equipped with the transferrable skills, international exposure, digital expertise, global awareness and professional experience to achieve your ambitions.
Customise your course to match your career goals, with various electives and specialisations in both English and French and gain real-world experience through in-company internships, including international opportunities.
Advance your career and leadership potential through Audencia's wide range of postgraduate degrees. Choose from tailored programmes in business and management and gain the knowledge and experience to achieve your goals.
Learn how to lead with purpose. Audencia's Master in Management is one of France's elite Grande Ecole programmes – the highest level of business education in the country. It is ranked among the Top 50 Masters in Management by QS World University Rankings 2022.
On this programme, you’ll focus on what matters to you, with the chance to choose from 20 specialisations. You’ll put your skills to the test and make valuable connections with international in-company work experience, leveraging the School’s industry partnerships.
MSc in Innovation Management (18 months): Explore the processes and practices of innovation management, from ideation to commercialisation, in different sectors and contexts.
Mastère Spécialisé: Choose from a range of specialised masters programmes in various fields such as finance, audit, supply chain, entrepreneurship, communication, etc.
International MBA (1 year, full-time): Advance your career with a flexible and personalised MBA programme that combines academic excellence, practical skills and international exposure.
EMBA Algeria: Develop your managerial and entrepreneurial skills in a dynamic and emerging market, with a blended learning format that combines online and face-to-face sessions.
DBA China (3 years, part-time): Conduct original and rigorous research that contributes to the advancement of management knowledge and practice in China and beyond.
DBA Paris (3 years): Pursue a doctoral degree in business administration that combines academic rigour, professional relevance and personal development.
2-Year MSc in Business Development & Growth Hacking
Audencia Atlantic Campus, Nantes, France
24 monthsProgram duration
25,800 EURTuition Fee/year
YesScholarships
Business and Management StudiesMain Subject Area
Program overview
Main Subject
Business and Management Studies
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Program overview
Main Subject
Business and Management Studies
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Admission requirements
Exam Scores
Important Dates
Eligibility requirements for the 2-Year MSc Programmes or Master in Management:
Proficiency in English, as demonstrated by one of:
- TOEFL iBT 84, TOEIC 650, IELTS 6.5 or Duolingo 100 tests
- English-taught programme for bachelor’s degree
- Native speaker
3-year or 4-year degree in any fieldTuition fee and scholarships
Tuition Fee
Scholarships
Domestic Students
International Students
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
More programs from the university
Bachelor UG
Master PG
MBA
PHD
Audencia’s undergraduate degrees prepare future business leaders for varied careers in business and management. As well as gaining the specialist skills and knowledge to succeed in your chosen field, you’ll gain a broad business understanding, equipped with the transferrable skills, international exposure, digital expertise, global awareness and professional experience to achieve your ambitions.
Customise your course to match your career goals, with various electives and specialisations in both English and French and gain real-world experience through in-company internships, including international opportunities.
Audencia Business School (1)
BBA in Big Data and Management
Bachelor in Management
Advance your career and leadership potential through Audencia's wide range of postgraduate degrees. Choose from tailored programmes in business and management and gain the knowledge and experience to achieve your goals.
Master in Management (Grande Ecole) (2 years, full-time)
Learn how to lead with purpose. Audencia's Master in Management is one of France's elite Grande Ecole programmes – the highest level of business education in the country. It is ranked among the Top 50 Masters in Management by QS World University Rankings 2022.
On this programme, you’ll focus on what matters to you, with the chance to choose from 20 specialisations. You’ll put your skills to the test and make valuable connections with international in-company work experience, leveraging the School’s industry partnerships.
Master in Management (Grande Ecole) (French): Gain a comprehensive and holistic understanding of business and management in a global context.
Master in Management – Engineering (Grande Ecole) (French) (1 year + internship): Develop your dual expertise in engineering and management and become a leader of innovation and change.
MSc in Data Management for Finance (1 and 2-year options available): Learn how to leverage data and technology to enhance financial decision-making and performance.
MSc Financial Analysis & Investment Management (2 years, full-time): Master the skills and tools to analyse, manage and advise on financial assets and portfolios.
MSc Corporate Finance & Investment Banking (2 years, full-time): Prepare for a career in corporate finance, investment banking or financial consulting with a strong focus on ethics and sustainability.
MSc Financial Markets & Sustainable Investments (2 years, full-time): Explore the dynamics and challenges of financial markets and learn how to integrate environmental, social and governance factors into investment decisions.
MSc Sustainability Performance & Management Control (2 years, full-time): Acquire the knowledge and skills to measure, manage and report on the sustainability performance of organisations.
MSc in Supply Chain & Purchasing Management (1 and 2-year options available): Become a supply chain and purchasing professional with a global perspective and a strategic vision.
MSc Entrepreneurship & Innovation for Impact (2 years, full-time): Develop your entrepreneurial mindset and skills to create positive social and environmental impact.
MSc Management for Sustainable Business (2 years, full-time): Learn how to manage businesses that contribute to the United Nations Sustainable Development Goals.
MSc Brand Strategy & Product Management (2 years, full-time): Learn how to create, manage and grow successful brands in a competitive and dynamic market.
MSc Digital Marketing (2 years, full-time): Master the skills and tools to design and implement effective digital marketing strategies across channels and platforms.
MSc Business Development & Growth Hacking (2 years, full-time): Discover the secrets of rapid and sustainable business growth through innovative methods and techniques.
MSc Data Science for Marketing (2 years, full-time): Become a data-driven marketer who can leverage data analytics and machine learning to enhance marketing performance and decision-making.
MSc in International Management (1 and 2-year options available): Gain a global perspective and intercultural competence to manage diverse teams and organisations in an international context.
MSc Public Policy & International Cooperation (2 years, full-time): Develop the knowledge and skills to design, implement and evaluate public policies and programmes that promote social change and international cooperation.
MSc Digital Business & Data Management (2 years, full-time): Learn how to transform businesses with digital technologies and data-driven solutions.
MSc Human Resource Management & People Development (2 years, full-time): Get ready for a rewarding career in human resource management and people development, with a focus on diversity, inclusion and well-being.
MSc Business Strategy & Consulting (2 years, full-time): Acquire the tools and frameworks to analyse complex business problems and provide strategic solutions as a consultant or manager.
MSc in Innovation Management (18 months): Explore the processes and practices of innovation management, from ideation to commercialisation, in different sectors and contexts.
MSc & MBA in Food & Agribusiness Management (1 and 2-year options available): Understand the challenges and opportunities of the agribusiness sector, and develop the skills to manage sustainable and responsible food systems.
MSc Sustainable Luxury (2 years, full-time): Learn how to create value for luxury consumers while respecting social and environmental standards.
MSc Cultural & Arts Management (2 years, full-time): Develop the managerial and entrepreneurial competencies to lead cultural and creative projects in a globalised world.
Master in European & International Business Management (1 year, full-time): Experience three countries, three cultures and three languages in one year, while studying international business management with a multicultural cohort.
Mastère Spécialisé: Choose from a range of specialised masters programmes in various fields such as finance, audit, supply chain, entrepreneurship, communication, etc.
International MBA (1 year, full-time): Advance your career with a flexible and personalised MBA programme that combines academic excellence, practical skills and international exposure.
Executive MBA (72 days, 18 to 36 months, part-time): Boost your leadership potential and accelerate your career progression with a part-time MBA programme designed for experienced professionals.
EMBA Algeria: Develop your managerial and entrepreneurial skills in a dynamic and emerging market, with a blended learning format that combines online and face-to-face sessions.
DBA China (3 years, part-time): Conduct original and rigorous research that contributes to the advancement of management knowledge and practice in China and beyond.
DBA Paris (3 years): Pursue a doctoral degree in business administration that combines academic rigour, professional relevance and personal development.
Audencia Business School (1)
1-Year MSc & MBA in Food and Agribusiness Management
1-Year MSc in Brand Strategy and Product Management
1-Year MSc in Business Development & Growth Hacking
1-Year MSc in Business Strategy & Consulting
1-Year MSc in Corporate Finance & Investment Banking
1-Year MSc in Cultural & Arts Management
1-Year MSc in Data Management in Corporate Finance
1-Year MSc in Data Science for Marketing
1-Year MSc in Digital Business & Data Management
1-Year MSc in Digital Marketing
1-Year MSc in Digital Marketing
1-Year MSc in Entrepreneurship & Innovation for Impact
1-Year MSc in Financial Analysis & Investment Management
1-Year MSc in Financial Analysis & Investment Management
1-Year MSc in Financial Markets & Sustainable Investment
1-Year MSc in International Management & Business
1-Year MSc in Management for Sustainable Business
1-Year MSc in Responsible Procurement and Supply Chain Management
1-Year MSc in Sustainability Performance & Management Control
1-Year MSc in Sustainable Luxury Management
1-year MSc in Public Policy & International Cooperation
2-Year MSc & MBA in Food and Agribusiness Management
2-Year MSc in Brand Strategy and Product Management
2-Year MSc in Business Development & Growth Hacking
2-Year MSc in Business Strategy & Consulting
2-Year MSc in Corporate Finance & Investment Banking
2-Year MSc in Cultural & Arts Management
2-Year MSc in Data Management in Corporate Finance
2-Year MSc in Data Science for Marketing
2-Year MSc in Digital Business & Data Management
2-Year MSc in Digital Marketing
2-Year MSc in Entrepreneurship & Innovation for Impact
2-Year MSc in Financial Analysis & Investment Management
2-Year MSc in Financial Markets & Sustainable Investment
2-Year MSc in International Management & Business
2-Year MSc in Management for Sustainable Business
2-Year MSc in Responsible Procurement and Supply Chain Management
2-Year MSc in Sustainability Performance & Management Control
2-Year MSc in Sustainable Luxury Management
2-year MSc in Public Policy & International Cooperation
Master in European & International Business Management (EIBM)
Master in Management (Grande Ecole)
Master in Management-Engineering (Grande Ecole Programme)
Full-Time MBA (1)
International MBA
Audencia Business School (1)
DBA Paris