Thanks for visiting TopUniversities.com today! So that we can show you the most relevant information, please select the option that most closely relates to you.
Thanks for sending your response.
Your input will help us improve your experience.
Thanks for sending your response.
Your input will help us improve your experience.You can close this popup to continue using the website or choose an option below to register in or login.
Conventional advertising has changed radically in the past 10 years. In the past, brands would tend to use TV, radio, magazines or newspapers to reach potential consumers with their sales message. This is still occurring. In fact, most advertising revenue today is generated by mass media. But, the shift to digital media by consumers is becoming more than a wave. It’s now a tsunami! This is changing the AD business in a number of ways. For example, brands are becoming publishers and broadcasters, not just advertisers. Consider Red Bull. The energy drink company uses sports events as a primary way to deliver their brand message to millions of global consumers. They don’t just buy media. They are media! Advertising majors may choose between the Branding or Interactive Experience Design (IXD) tracks of study. Branding refers to the business or strategic side of advertising. Majors choosing the Branding track are interested in how businesses use advertising, PR and digital technologies to shape perceptions of their brand. These intangibles are often why consumers choose one brand over another. AD majors
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Undergraduate
Conventional advertising has changed radically in the past 10 years. In the past, brands would tend to use TV, radio, magazines or newspapers to reach potential consumers with their sales message. This is still occurring. In fact, most advertising revenue today is generated by mass media. But, the shift to digital media by consumers is becoming more than a wave. It’s now a tsunami! This is changing the AD business in a number of ways. For example, brands are becoming publishers and broadcasters, not just advertisers. Consider Red Bull. The energy drink company uses sports events as a primary way to deliver their brand message to millions of global consumers. They don’t just buy media. They are media! Advertising majors may choose between the Branding or Interactive Experience Design (IXD) tracks of study. Branding refers to the business or strategic side of advertising. Majors choosing the Branding track are interested in how businesses use advertising, PR and digital technologies to shape perceptions of their brand. These intangibles are often why consumers choose one brand over another. AD majors
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
Bachelor or Arts in Advertising - Branding Track
48 monthsProgram duration
MarketingMain Subject Area
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Undergraduate
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Undergraduate
Admission requirements
Exam Scores
Tuition fee and scholarships
Scholarships
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
More programs from the university
Bachelor UG
Master PG
PHD
Arts and Humanities (7)
B.A. in Art History
B.A. in Dance
B.A. in Theatre
B.A. in Visual Studies - Ceramics Track
B.A. in Visual Studies - Graphic Design Track
B.A. in Visual Studies - Painting Track
B.A. in Visual Studies - Printmaking Track
B.A. in Visual Studies - Sculpture Track
B.A. in Visual Studies - Studio Track
B.A. in Visual Studies - Weaving Track
B.S. in Psychological Science - Developmental Science Concentration
Bachelor of Arts in Arabic
Bachelor of Arts in Chinese
Bachelor of Arts in English: Literature
Bachelor of Arts in French
Bachelor of Arts in German
Bachelor of Arts in Music
Bachelor of Arts in Philosophy
Bachelor of Arts in Psychology - Forensic Psychology Concentration
Bachelor of Arts in Spanish
Bachelor of Music in Music Education - Instrumental Winds/Percussion
Bachelor of Music in Music Education - Instrumental Winds/Percussion Integrated
Bachelor of Music in Performance
Bachelor of Science in Agriculture - General Agriculture Concentration
Bachelor of Science in Architectural Science
Bachelor of Science in Geography and Environmental Studies - Environment and Climate Concentration
Bachelor of Science in Geography and Environmental Studies - Honors in Geography Concentration
Bachelor of Science in Health Sciences - General Wellness Studies Concentration
Bachelor of Science in Interior Design and Fashion Merchandising - Fashion Merchandising Concentration
Bachelor of Science in Interior Design and Fashion Merchandising - Interior Design Concentration
Bachelor of Science in Physics - General Physics Track
Bachelor of Science in Physics / Applied Sciences (Dual-Degree)
Bachelor or Arts in Advertising - Interactive Experience Design (IXD) Track
Bachelor or Arts in Broadcasting - Television/Film Production Concentration
Bachelor or Arts in History
Business and Management (7)
B.S. in Business and Marketing Education
Bachelor of Arts in Anthropology - Cultural Resource Management
Bachelor of Science (B.S.) in Finance - Financial Planning Track
Bachelor of Science (B.S.) in Military Leadership
Bachelor of Science in Business Data Analytics
Bachelor of Science in Entrepreneurship
Bachelor of Science in Finance - Financial Management Track
Bachelor of Science in International Business
Bachelor of Science in Marketing - Sales Track
Bachelor of Science in Marketing - Strategic Marketing Track
Bachelor of Science in Mathematical Economics - Actuarial Science Track
Bachelor of Science in Recreation Administration
Bachelor or Arts in Advertising - Branding Track
Bachelor or Arts in Public Relations
Engineering and Technology (7)
B.S. in Computer Science - Specialty Option
B.S. in Computer Science - System/Scientific Option
Bachelor of Science (B.S.) in Health Information Management
Bachelor of Science in Advanced Manufacturing
Bachelor of Science in Business Informatics
Bachelor of Science in Civil Engineering
Bachelor of Science in Construction Management
Bachelor of Science in Electrical Engineering
Bachelor of Science in Geographic Information Science
Bachelor of Science in Geography (GIS and Spatial analysis Concentration)
Bachelor of Science in Mechanical Engineering
Bachelor of Science in Physics / Engineering (Dual-Degree)
Bachelor of Science in Systems Management
Life Sciences and Medicine (7)
B.S. in Psychological Science - Applied Psychological Science Concentration
B.S. in Psychological Science - Biobehavioral Psychology Concentration
B.S. in Psychological Science - Clinical Psychological Science Concentration
B.S. in Psychological Science - Cognitive Psychology Concentration
B.S. in Psychological Science - Social Psychology Concentration
Bachelor of Arts in Anthropology - Archaeology
Bachelor of Arts in Anthropology - Biological Anthropology
Bachelor of Arts in Anthropology - Cultural Anthropology
Bachelor of Science (B.S.) in Health Sciences - Health Promotions Concentration
Bachelor of Science in Agriculture - Agribusiness Concentration
Bachelor of Science in Agriculture - Agricultural Education Concentration
Bachelor of Science in Agriculture - Agronomy (Plant Science Concentration)
Bachelor of Science in Agriculture - Animal Science Concentration
Bachelor of Science in Agriculture - Horticulture Concentration
Bachelor of Science in Agriculture: Agriculture Education
Bachelor of Science in Biochemistry
Bachelor of Science in Biology
Bachelor of Science in Dental Hygiene - Education Track
Bachelor of Science in Dental Hygiene - Non-Education Track
Bachelor of Science in Health Care Administration (HCA)
Bachelor of Science in Health Sciences - Gerontology Concentration
Bachelor of Science in Health Sciences - Health Services Concentration
Bachelor of Science in Medical Technology
Bachelor of Science in Nursing - Prelicensure Program
Bachelor of Science in Nursing - R.N. to B.S.N. Program
Natural Sciences (7)
B.S. in Science and Mathematics Education
Bachelor of Arts in Geology - Earth and Space Science
Bachelor of Arts in Geology - General Geoscience
Bachelor of Arts in Mathematics (Extended Major)
Bachelor of Arts in Mathematics (General Major)
Bachelor of Science (BS) in Chemistry (ACS Certified)
Bachelor of Science (BS) in Chemistry (Standard)
Bachelor of Science in Agriculture - Agronomy (Soil Science Concentration)
Bachelor of Science in Environmental Health Science
Bachelor of Science in Geography and Environmental Studies - Cultural Geography Concentration
Bachelor of Science in Geography and Environmental Studies - Geography Concentration
Bachelor of Science in Geology
Bachelor of Science in Mathematical Economics - Actuarial Track
Bachelor of Science in Mathematical Economics - General Track
Bachelor of Science in Meteorology
Bachelor of Science in Physics - Applied Physics Track
Bachelor of Science in Physics - Physics and Astronomy Track
Others (7)
Bachelor of Science in Accounting
Social Sciences and Management (7)
B.A. in Art Education
B.S. in Elementary Education - Teacher Certification for Grades P-5
B.S. in Interdisciplinary Early Childhood Education (Non-certificate Concentration)
B.S. in Interdisciplinary Early Childhood Education (Teacher Education Concentration)
B.S. in Middle Level Education in Social Studies and Language Arts (Dual Certification in English/Language Arts and Social Studies)
B.S. in Middle Level Education in Social Studies and Language Arts (English/Language Arts Single Certification Option)
B.S. in Middle Level Education in Social Studies and Language Arts (Math or Science Certification Option)
B.S. in Middle Level Education in Social Studies and Language Arts (Social Studies Single Certification Option)
B.S. in Special Education / Elementary Education
Bachelor of Arts in Asian Religions and Cultures
Bachelor of Arts in Communication Studies
Bachelor of Arts in Corporation and Organizational Communication
Bachelor of Arts in Criminology
Bachelor of Arts in Diversity and Community Studies
Bachelor of Arts in Economics
Bachelor of Arts in English: Creative Writing
Bachelor of Arts in English: English for Secondary Teaching
Bachelor of Arts in English: Professional Writing
Bachelor of Arts in Film
Bachelor of Arts in International Affairs
Bachelor of Arts in Journalism
Bachelor of Arts in Mathematics (Teacher Certifiable (Secondary) Major in Mathematics)
Bachelor of Arts in Paralegal Studies
Bachelor of Arts in Political Science
Bachelor of Arts in Popular Culture Studies
Bachelor of Arts in Psychology - Sport Psychology Concentration
Bachelor of Arts in Religious Studies
Bachelor of Music in Music Education - Instrumental Strings
Bachelor of Music in Music Education - Instrumental Strings Integrated
Bachelor of Music in Music Education - Vocal
Bachelor of Music in Music Education - Vocal Integrated
Bachelor of Physical Education (Teacher Education Concentration)
Bachelor of Science (B.S.) in Teacher Certifiable (Middle School) Major in Mathematics
Bachelor of Science in Agriculture - Turf and Golf Course Management Concentration
Bachelor of Science in Business Economics
Bachelor of Science in Communication Disorders
Bachelor of Science in Exercise Science
Bachelor of Science in Family and Consumer Sciences - Family and Consumer Sciences Education Concentration
Bachelor of Science in Geography and Environmental Studies - Karst Geoscience and Water Resources Concentration
Bachelor of Science in Geography and Environmental Studies - Tourism and Development Concentration
Bachelor of Science in Health Sciences - Environmental Health Science Concentration
Bachelor of Science in Health Sciences - Social Services Concentration
Bachelor of Science in Hospitality Management and Dietetics - Food, Nutrition and Wellness Concentration
Bachelor of Science in Hospitality Management and Dietetics - Hotel, Restaurant, and Tourism Management Concentration
Bachelor of Science in Hospitality Management and Dietetics - Nutrition and Dietetics Concentration
Bachelor of Science in Industrial (Vocational, Career, and Technical) Education
Bachelor of Science in Management - Human Resource Management Track
Bachelor of Science in Marketing - Social Media Marketing Track
Bachelor of Science in Middle School Science
Bachelor of Science in Physical Education - Movement Studies Concentration
Bachelor of Science in Physical Education - Teacher Education Concentration
Bachelor of Science in Physics - Teacher Certification Track
Bachelor of Science in Public Health - Environmental Health Concentration
Bachelor of Science in Public Health - Health Education Concentration
Bachelor of Science in Sport Management
Bachelor or Arts in Broadcasting - Broadcast News Concentration
Bachelor or Arts in Broadcasting - Radio and Television Operations Concentration
Bachelor or Arts in Photojournalism
Bachelor or Arts in Social Studies
Bachelors of Social Work
Life Sciences and Medicine (2)
Executive Master of Health Administration
Master of Arts in Psychology - Clinical Psychology Concentration
Social Sciences and Management (2)
Master of Arts in Applied Economics
Master of Public Health - Environmental Health Concentration
Master of Public Health - Generalist Concentration
Master of Public Health - Health Education Concentration
Life Sciences and Medicine (1)
Doctor of Physical Therapy